No more than ten hotels representing international chains are planned to be opened in Ukraine in the next two years, International Relations Director of the Ukrainian Hotel & Resort Association (UHRA), partner of BURFORD Management & Consultancy, Ivan Lun has told Interfax-Ukraine.
“Today, only 17 hotels operate under international brands in Ukraine. This is a paltry figure: compare it with 185 branded hotels in Poland, a country comparable to ours in terms of geography, population and economic potential,” he said.
According to the expert, this year the Radisson Hotel City Center Odesa (90 rooms), Best Western Plus Lviv Market Square (70 rooms), Ibis & Adagio Kyiv (combo, 265 rooms) are announced for opening. In the next two years, Ibis Lviv (100 rooms), Radisson Hotel Pechersk Park Kyiv (167 rooms), and Sheraton Kyiv Troitska Square (208 rooms) are planned to start operating, a bit later – Novotel Lviv (125 rooms) and Hampton by Hampton Lviv airport (138 rooms).
“These projects are just a small part of those branded hotel projects that have undergone careful urban and architectural planning, as well as painstaking contractual negotiations between the developers of these projects and global hotel groups. However, many projects that were planned to be operated under well-known hotel brands were not completed, in particular their construction,” Lun said.
The most active hotel chains in Ukraine today are Accor, Radisson, InterContinental, Marriott and Hilton, whose development offices are located in Moscow and Warsaw. In addition, according to the expert, the Wyndham chain and the Louvre Hotel Group have recently also promoted their brands and participated in tenders for projects, mainly through franchise supplies.
In general, the expert expects an intensification of the entry of international operators in 2024-2025.
