Over the last two years, since 2022, the number of roaming subscribers of Ukraine’s largest mobile operator Kyivstar has grown by 31% to 2.9 million in 2024, 48.2% higher than the average in 2023.
“In 2024, 2.9 million Kyivstar subscribers used the Roaming as Home service, which allows them to stay connected abroad on favorable terms. During the year, the company expanded the list of countries, increased the volume of mobile Internet and added new convenient features, providing comfortable conditions for users,” the operator said in a statement on Friday.
The most active users of the “Roaming as at Home” service were subscribers who were in Poland, Germany, Czech Republic, Romania and Hungary. On average, they used 5 GB of mobile Internet per month and made more than 170 minutes of calls, 85% of them – in the network of Kyivstar, said the press service of the operator.
In 2022, the number of subscribers who used the roaming service was about 2 million, the report said.
In September 2024, at the conference Global Outlook: Fostering unity, organized by the European Business Association (EBA), CEO of Kyivstar Oleksandr Komarov said that the number of users in roaming operator in July of that year increased by 21% compared to the same period in 2023 – up to 1.9 million active subscribers. According to him, more than half of the subscribers using Kyivstar roaming are men. They owned 70% of conditional new sim-cards, which “flashed” in roaming. CEO of the operator expressed hope that over time the number of subscribers in roaming will decrease, but is unlikely to return to the average level of 2023 – 1.4-1.5 million.
