In 2022-24, omnichannel retailer Foxtrot expanded its network from 90 to 124 stores, the company’s press service reports.
“Since February 24, 2022, the company has chosen a development strategy: to continue working, support the economy, organize the processes inherent in peacetime, taking into account the security component of wartime, and help the defenders of Ukraine. The events of the last three years have only strengthened the company, made us more flexible, adaptive to daily challenges and accelerated the process of implementing changes and innovations as much as possible,” said Oleksiy Zozulya, CEO of the retailer.
“Foxtrot continued to expand and renovate its existing stores (including after enemy missile attacks), paying attention to barrier-free and inclusive environment. Thus, while the company operated 90 stores in March 2022, as of the beginning of 2025, the chain has 124 retail outlets in 66 cities, including Kherson, Sloviansk and Kramatorsk. The company was the first in the electronics market to launch a sign language service for deaf people, which operates in 30 stores on Foxtrot.ua and continues to scale. In addition, as part of the development of barrier-free accessibility, the company has started adapting the retail space in its stores.
The company has paid almost UAH 1.9 billion in taxes since the beginning of the full-scale war, including almost UAH 1 billion in 2024. Considerable attention is paid to e-commerce, with the turnover of the Foxtrot.ua online store growing by 42% last year.
The retailer’s most significant social initiative is systematic direct assistance to the Ukrainian Defense Forces. Currently, the total amount of equipment donated by Foxtrot to the defenders is over UAH 43.5 million, which includes 8882 units of equipment. As part of the campaign, Foxtrot together with the Aerorazvidka NGO raised almost UAH 700 thousand to train the military in IT tools. To support children affected by Russian aggression, the Give a Piece of Goodness campaign continues. As part of the project “Eat to Support Indestructible Animals”, we purchased UAH 2 million worth of food, medicines, and kennels for residents of 63 shelters.
“Foxtrot is one of the largest omnichannel retail chains in Ukraine in terms of the number of stores and sales of electronics and household appliances. The company operates 124 stores in 66 cities, including the frontline cities of Kherson, Kramatorsk and Sloviansk, an online platform Foxtrot.ua and a mobile application of the same name.
According to Opendatabot, the net income of FTD-Retail LLC (Kyiv), which develops the chain, amounted to UAH 9.9 billion in 9M2024, with a net loss of UAH 110 million.
The Foxtrot brand is developed by the Foxtrot group of companies. The co-founders are Valery Makovetsky and Gennady Vykhodtsev.
