Biosphere Corporation, one of the market leaders in the production and distribution of household goods, plans to increase its revenue by an average of 20% in 2025 compared to 2024, to at least UAH 8.5 billion, according to the corporation’s founder and CEO Andriy Zdesenko.
“The corporation’s business is actively developing and growing in Ukraine and abroad. All groups and key businesses reached about UAH 7.5 billion in revenue in 2024. This is a 20% growth rate compared to the previous year, and we set ourselves a 20% average for the next year,” he said on February 26 at the Business Breakfast organized by Forbes.
According to him, the corporation became less profitable last year because “raw materials, logistics, energy, inflation, and wages are rising.”
When asked about the amount of profit, Zdesenko replied: “We need to figure it out.”
“But we have a level, so different businesses have different levels. For example, tea, which we are investing in, is currently unprofitable, and seriously unprofitable. We are very actively investing in expansion, in the Ukrainian market, in advertising, in marketing. We are taking shares, so there is a serious minus there. And we plan to reach positive zero by the end of the year and continue to make a profit,” he said.
According to him, last year 70% of revenue came from Ukraine, 30% from abroad.
“Our ambition is to reach 50% in Ukraine and 50% abroad in three years. And we do not consider our European business to be exports. For example, in Romania, we have a production facility, a brand, our own sales team, our own marketing, an office in Bucharest, and the Romanian market, like the Austrian market, is our home market,” Zdesenko explained.
Speaking about the development of Graff tea production, which entered the Ukrainian market more than a year ago, Zdesenko said that about EUR 5 million had been invested in production, equipment, and raw materials.
He estimated the Graff brand’s market share at 3-5%, and by the end of the year it is planned to increase it to 10%.
“Not only did we start producing tea, but last year we acquired an interesting plant for the production of professional chemicals for our Biosphere Professional business. A top manager became a partner and invested his money,” said the CEO of Biosphere.
Zdesenko clarified that the plant is located in Slavutych, “not far from the Belarusian border.”
“That’s why we already have six production facilities in Ukraine. And the new direction is called IMO,” he said.
According to opendatadot, IMO LLC (“Industrial Washing Equipment”), registered in Kyiv in 2016, is the ultimate beneficiary since December 2023, with Zdesenko holding a 79% stake, while Serhiy Agibalov owns 20%.
Biosphere Corporation has been operating in Ukraine for over 25 years. The product portfolio includes more than 1 thousand items under 16 own brands (Freken Bok, Fayny Bonus, Vortex, Likit, Smile, Smile Baby, Superfresh, Bambik, Novita, Lady Cotton, Alufix, PRO service, GoWipes, Chysta Peremoha, Pany Blisk and PoketMon). The corporation is the official distributor of such international brands as TORK, Selpak and Fantom.
The corporation’s capacities in Ukraine are represented by factories with a total production area of 35 thousand square meters in Dnipropetrovska, Kyivska and Khmelnytska regions, as well as logistics complexes with an area of 30 thousand square meters. Together with the French Groupe Lemoine, Biosphere also owns a plant in Estonia for the production of cotton products with an area of 8.5 thousand square meters.
At the end of 2023, the company opened a new FOOD business line with its own Cupsoul production, represented by such tea brands as Graff, Ritz Barton, and others.
