Ukrainian tour operator Join UP! provided services to over 730,000 tourists in eight markets in 2024, according to Marina Dayneko, head of the Join UP! sales office, in an interview with the Interfax-Ukraine news agency.
“We provided services to over 260,000 tourists from Ukraine (+10% compared to 2023). The Polish unit served 142,000 tourists, a sixfold increase compared to 2023, over 113,000 tourists from the three Baltic countries (up 12%), almost 110,000 from Moldova (+40%), more than 62,000 from Romania (2.4 times more) and 43,000 from Kazakhstan (+65%). We are seeing growth in all markets,” she said.
As reported, the travel company Join UP! LLC was established in 2013 with a registered capital of UAH 72,671,000. The ultimate beneficiaries are Yuriy and Oleksandr Alby. According to the OpenDataBot service, at the end of 2024, the tour operator’s revenue decreased to 376,000 UAH from 16.639 million UAH in 2023, and its net loss decreased to 217.451 million from 233.341 million, respectively.
The brand’s international expansion covers eight markets: the Baltic states, Kazakhstan, Moldova, Poland, Romania, and the Czech Republic. Preparations are underway to launch operations in Slovakia and Hungary. Last year, the brand also opened its first franchise agency on the international market in Katowice, Poland.
