The E-ZOO pet store chain is launching its own private label—E-ZOO™. The first product under this brand is canned cat food in a mousse format.
“We are systematically working to expand our product range—both with Ukrainian and foreign manufacturers. Launching our own brand is another step in this direction, allowing us to offer customers a high-quality product at an affordable price,” said Oleg Bilyuk, co-founder of the E-ZOO store chain.
The line launches with four flavors for adult cats and kittens. It contains 54–58% meat ingredients, as well as taurine to support vision and heart function, vitamin E, biotin, and a mineral complex.
You can purchase the private-label products at E-ZOO pet stores, on the website, and at the Silpo chain.
E-ZOO is a chain of pet stores that is part of the Fozzy Group. It operates in an omnichannel format: pet products are available both in physical stores and online—with door-to-door delivery. Currently, the chain has 68 stores across 11 regions of Ukraine, including Kyiv, Lviv, Odesa, Rivne, Lutsk, Khmelnytskyi, Ternopil, Chernivtsi, Sumy, and Poltava. The product range includes over 15,000 items from more than 150 brands, including exclusive imports. All pet stores in the chain also offer a daily rewards program: customers can accumulate and use bonus points from their “Personal Account” with Fozzy Group. Additionally, E-ZOO offers free delivery of goods to the store when placing an online order.
