Philip Morris tobacco company announced the beginning of recycling electronic devices that the company sells in Ukraine: IQOS, IQOS VEEV and lil.
“Users can return the old device at any IQOS Space store. From there, the electronics are sent for recycling to Philip Morris’s international partner Flextronics International Kft. (Hungary),” the company said in a statement.
According to it, about 608,000 products have already been received for recycling from Ukraine to Hungary, in particular devices, holders and chargers for devices that the company has collected thanks to exchange programs.
The company indicated that it is possible to hand over used sticks, pods, cartridges and even electronic cigarettes from other manufacturers for recycling; their utilization is provided by the Ukrainian partner of Philip Morris – Waste Management Center LLC.
Philip Morris International previously announced its goal to recycle 100% of its smokeless devices by 2025 and reduce plastic waste from its products by 50%. In 2020, the company achieved 84% recycling of IQOS devices (percentage of the weight of each device).