Business news from Ukraine

On September 26, 2025, Kyiv will host the 19th Customer Experience Conference, the only cross-industry conference in Ukraine that turns conversations about customer experience into the language of systems and profit.

The leitmotif of the 2025 event is CX as a system for profit.

Against the backdrop of war, market instability, and staff fatigue, it is systemic customer centricity that is becoming a critical advantage. Companies that shape the customer experience not intuitively, but through metrics, structure, and transparency, show better capitalization, efficiency, and long-term loyalty.

What is the focus of the program?

• CX = profit. How empathy, service, and cultural transformation translate into financial results.
• From initiatives to the system. CX management as a coherent structure with roles, metrics, and responsibilities.
• CJM as an operational tool. How to embed a customer journey map in the daily work of teams.
• Analytics vs intuition. How the approach to measuring customer experience is changing: from NPS to CX Index.
• AI + customer voice. How to create products and services based on requests and behavior, not hypotheses.

Among the speakers:

• Olena Tsysar, Partner at 4Service Group
• Maria Nevzorova, Head of Support at Ajax Systems
• Mykola Chumak, CEO of IDNT
• Yulia Moroz, Sales Director, Oschadbank
• Oleg Koss, founder of LANKA.CX
• Mykola Umanets, Head of Customer Experience at Uklon
• Iryna Dergachova, head of remote service at DILA medical laboratory
• Maryna Bereziuk, business psychologist
• Vladyslav Zhylikhovsky, Dnipro-M
• Oleg Kushil, Director of Digital Services at WOG

Speakers will share transformation practices in times of turbulence, cases of CX systems implementation, and approaches to team experience design.

19′ Customer Experience Conference is a platform that helps companies move from chaotic efforts to a mature model of working with customer experience.

Who should attend:

• CEOs, CMOs, CXOs from various industries who see CX not as a trend, but as a new generation business operating model
• Directors of service, marketing, strategy
• Leaders who implement operational changes related to customer experience

Date: September 26, 2025

Location: Kyiv, Ramada Event Hall + Online

Organizer: KA Group

Event partners: Oschadbank, Kormotech, Linkos Group

Tickets and details: https://kagroup.ua/cx

Contact: info@kagroup.ua | +38 (063) 247 94 74

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