Alfa-Bank (Ukraine) (Kiev) will change its legal name to Sense Bank JSC starting from December 1 due to abandonment of Alfa brand by the financial institution’s board because of the start of full-scale invasion of Ukraine by Russia, the bank’s press service said.
As noted, customers do not need to re-sign documents, renew contracts, order new certificates of contract status from Alfa Bank and change cards with the logo “Alfa”. All of the above will continue to be valid.
In addition, the details of the contract will remain unchanged.
As noted earlier in an interview with Interfax-Ukraine, former Bulgarian Finance Minister Simeon Dyankov, who in mid-April by agreement with the National Bank was given the right to vote on the majority stake in Alfa-Bank (Ukraine), the board of financial institutions has decided to abandon the brand “Alfa” and continue to work under a new brand. A meeting of shareholders approved the renaming on August 12.
“When the board was deciding on the new brand, the decision became obvious. For the last two years our priority is the development of digital bank Sense SuperApp”, – explained the choice of the new brand the head of the bank Alla Komisarenko.
The National Bank of Ukraine (NBU) approved the renaming on September 24, 2022.
The net loss of the bank in January-July 2022 amounted to UAH 3.52 billion. The financial results were affected by the UAH 8.357 bln allocations to reserves.
According to the NBU, by July 1, 2022, Alfa-Bank (Ukraine) took 7th place by its total assets (112.67 bln hryvnia) among 68 operating banks in the country.
