The EVO Group predicts that the upward trend on the e-commerce market for goods and services would retain in 2018 and the market would grow by 30%, to UAH 65 billion.
“The trends in the development of the consumer e-commerce market are: service, security, the secondary market of things, as well as self-employment and logistics. In the business segment, these drivers will also include: a single platform of business opportunities and digital business processes,” EVO Group’s Development Director Denys Horovy said at a press conference on December 15.
He said that EVO forecasts for the current year were justified with great accuracy: by the end of the year the company estimated the volume of the e-commerce market at UAH 50 billion, which is in line with the forecasts.
“In 2017, Ukrainians purchased 68% more goods on marketplaces of the EVO group (Prom.ua, Bigl.ua, Crafta.ua, Kabanchik.ua) compared to last year, to the amount of UAH 14.2 billion. The receipt grew insignificantly – by 4% and now stands at UAH 962,” Horovy said.
He said that the number of orders on the group’s marketplaces for the year increased by 61%, to 14.8 million.
In 2017, Ukrainians mainly bought shoes, clothes, accessories, electronics and equipment, goods for home and garden, cosmetics and perfumes, as well as goods in the gifts category on the marketplaces.
EVO’s core business is marketplaces. The group’s projects are implemented in Ukraine, Belarus and Kazakhstan.
