Kyivstar, the largest mobile operator in Ukraine, is raising its tariffs by 25% on average, providing subscribers with more services and bonuses.
“Kyivstar always strives to provide high-quality communication, stable Internet and additional services that meet the modern needs of our subscribers. That is why the company has revised the terms of some tariff plans for contract subscribers and will revise some more subscription tariffs by the end of the year. On average, the price will change by 25% of the tariff cost,” Kyivstar’s press service said in response to a request from Interfax-Ukraine news agency.
Subscribers will receive more benefits and services in the tariff: additional minutes for calls to other networks, additional gigabytes of mobile Internet, and the ability to connect additional unlimited services, the press service said.
The tariff plans LOVE UA Light Contract 2023, VASH Region, VASH Optimum, Smart Max, VASH Premium, VASH Premium+ have already changed. Additionally, the plans have promotional superpowers: unlimited internet, unlimited calls and unlimited SMS, which can be activated until June 30, 2025 inclusive.
The tariff plans are also closed: “VASH Vybir, Smart, Kyivstar 4G, Bezlim, Kyivstar 4G Extra+ 2018, LOVE UA Magnet Contract 2023. The company has offered other tariffs to users of these plans that are closer to their consumer needs, the press service said.
The choice of tariffs to be changed depends on many factors. In particular, they take into account the growth in service consumption, as well as the fact that the price of some tariffs has remained unchanged for a long time, the press service said. Kyivstar also periodically unifies its tariff plans to optimize service processes and ensure the efficiency of operations, closing them to new connections.
The company emphasized that subscribers can choose a different tariff that best suits their needs and capabilities. This can be done in the Tariffs section on the company’s website, in the My Kyivstar app or in any Kyivstar branded store.
The last time before the current increase, the company raised tariffs for some subscribers in April-May 2024. This never happens at the same time for all customers: indexation is carried out in parts and for different groups of subscribers, the Kyivstar press service noted.
It is reported that some tariff plans have not changed for more than a year, and for a number of others there have been no changes since the beginning of the full-scale invasion of Russia.
The decision to change the cost of services was influenced by the growth of consumption, the economic situation and the cost of providing the network with alternative sources of electricity, the press service says, emphasizing that the changes are a necessary step and a reasonable response of the company.
According to the State Statistics Service, the cost of telecommunications services has increased by an average of 4.3% since the beginning of the year, while electricity prices have risen by 63.6%, utilities by 18.6%, and food by 10.8%, the press service said.
Kyivstar recalled that it had purchased almost 2.5 thousand generators and 145 thousand lithium batteries to ensure uninterrupted operation of the grid during outages. The company’s expenses have increased as the equipment needs to be maintained and refueled. Since the beginning of the full-scale invasion, Kyivstar has already used 3 million liters of fuel for generators. The company has formed separate units to handle the equipment and pays salaries to employees who refuel the generators every day, starting at 5 am.
“The tariff revision will allow the company to continue investing in improving the network and providing stable communication for our subscribers. Thanks to these changes, we will be able to work even harder on energy sustainability, maintaining uninterrupted network operation, developing 4G and building new base stations across the country to make our services even more affordable and better,” Kyivstar’s press service said.
The company could not predict how the situation will develop in 2025, noting that “there are no exact dates or a list of tariffs that may change.”
“We are always guided by the principles of transparency and inform subscribers in advance if such changes are planned,” the mobile operator’s press service emphasized.
