Triumph Media Group LLC (Kyiv) plans to continue increasing the market share of the Planeta Kino movie theater network in 2020, and aims to generate more than UAH 1 billion from the sale of tickets and sales in bars. “Our plans for 2020 do not change dramatically: we will continue to strengthen our market position as a technological and innovative leader, we will continue to develop our brand, open a cinema in Dnipro, and increase the market share and the overall performance of all cinemas in the network. With regard to revenue, we plan to earn more than UAH 1 billion from tickets and sales in bars,” network co-owner Dmytro Derkach told Interfax-Ukraine.
He did not specify what revenue the company expects over 2019, but noted that it increased by 15% compared to 2018.
At the same time, Derkach noted a slight decrease in attendance in the network this year.
“The year ends quite successfully for us: we achieved the targets, we managed to raise the market share, in particular due to the opening of a new cinema in the River Mall trade center in Kyiv … On average, we managed to grow by 15%, we work more effectively than competitors in terms of attendance and revenue rates,” he said.
According to him, Planeta Kino plans in the spring of 2020 to open a new cinema in the Apollo shopping center (Dnipro).
The Planeta Kino network as of December 2019 has eight cinemas in Kyiv, Odesa, Lviv, Kharkiv, and Sumy. In addition to the Apollo shopping center, the company plans to open a new cinema in the Ocean Mall shopping center (Kyiv).
