RUSH LLC (Dnipro), which manages a network of about 1,000 Eva perfumery and cosmetic stores in Ukraine, has decided to increase investments in the reconstruction of the online store’s warehouse on the site in Brovary by reducing the store opening plan in the third quarter of 2020 to 25 outlets.
“By reducing the plan for opening stores in the third quarter, we were able to increase investments in the reconstruction of the online store’s warehouse at our site in Brovary. This year, the plans were to equip and automate the online store’s warehouse, which should handle 10,000 orders per day. Due to the rapid growth of online orders, we decided to increase investments and invest an additional UAH 27 million. We planned to carry out the next stage of expansion of this facility next year, but decided to do it this year,” Executive Director of RUSH LLC Olha Shevchenko said in a blitz interview with Interfax-Ukraine.
According to her, an increase in funding for this project will improve effectiveness from 10,000 to 20,000 orders per day.
“Whether we can reach such a level of orders in the online store in 2020 is still unknown. I think most likely not. But this will allow us to prepare for future growth,” Shevchenko said.
In the first quarter of 2020, the Eva chain opened 29 new stores, in the second quarter – 25 stores.