The representative office of Stellantis in Ukraine (the auto brands Peugeot, Citroёn, Opel, DS Automobiles) in 2022 plans to occupy more than 10% of the market of new passenger cars and light commercial vehicles (in 2021 the share was about 10%), including taking into account the brand Jeep, which Stellantis will officially represent in Ukraine from June 1, the press service of the company said.
“The strategic goal for 2022 is to strengthen our position, to “restart” the legendary Jeep brand, to occupy more than 10% of the Ukrainian automotive market,” the company said in a press release.
At the same time, it is clarified that several main areas of work with the Jeep brand and its further development in the Ukrainian market have been outlined: first of all, the development of the dealer network and related services, as well as the restart of four new models.
Also new models of other Stellantis brands will be presented in Ukraine: OPEL Astra, DS 4 and DS 9, Peugeot 308.
“Particular emphasis will be placed on promoting electrified vehicles: electric vehicles and rechargeable hybrids,” the press release says.
According to the press service, in 2021 the total sales of four Stellantis brands in Ukraine exceeded 11,000 units with a market growth of 22% compared to 2020 – up to 116,300 units (including 103,650 passenger cars and 12,700 commercial (LCV) cars.
As reported, in 2020 the share of Stellantis brands was 8.5% of the car market, and this year it was planned to take up to 10.5%.
The leader of Stellantis in Ukraine – the Peugeot brand – in 2021 increased sales by 14% compared to 2020, to 4,930 cars (market share 4.23%).
Citroёn last year increased sales in Ukraine by 56% – to 4,600 units, while more than half of sales fell on commercial vehicles, and the brand became the leader in the light commercial vehicles (LCV) market.
