Sales of new trucks with a gross vehicle weight of more than 3.5 tons in 2023 increased by 56.5% compared to 2022 – up to 4853 units, which was the best sales figure in the last 10 years, according to the information and analytical group AUTO-Consulting.
At the same time, according to experts, sales exceeded even the pre-war figure of 2021, when 4794 cars were sold.
“The market structure has also changed. In 2023, the Ukrainian market was dominated by European brands, which were chosen by carriers. But in the last months of the year, other manufacturers began to gain strength, due to a decrease in the purchase of tractors and an increase in the purchase of equipment for utilities and energy,” the group’s website says.
Therefore, in December, AUTO-Consulting recorded a significant increase in sales of Ford, JAC, Dayun, Isuzu and others, but in the end, European manufacturers retained their leadership at the end of the year.
Scania became the leader with sales of 710 vehicles, which is twice as many as in 2022 and an increase in market share to 14.6% from 11.25%. At the same time, in December, the brand took the eighth place in the ranking with sales of 26 vehicles compared to 52 in December 2022.
MAN, which has been in the lead in recent months, took second place, with dealers selling 6,651 trucks (up 42%). It is followed by Mercedes-Benz – 499 vehicles (+20.2%), Volvo – 473 units (+34%), IVECO – 443 (2.2 times more), Ford – 384 units (+107%), Renault – 319 units (three times more), DAF – 274 units (+3.3%).
At the end of 2022, the top five leaders were MAN, Mercedes-Benz, Volvo, Scania, and Belarusian MAZ.
AUTO-Consulting notes that in the municipal vehicles segment, where most purchases are made through tenders and cost plays a major role, the leaders in 2023 are quite different.
“So the confrontation between European and Asian manufacturers will continue,” the experts summarize.
