The leader of the entertainment industry Parimatch Ukraine and the sports OTT-platform Setanta Sports continue the exclusive cooperation for 3 more sports seasons until 2025. The agreement is valid on the territory of Ukraine and includes broadcasting rights for more than twenty of the most popular sports events: The English Premier League, Bundesliga, Scottish Premier League, NBA, NHL, UFC, ATP, WTA, Wimbledon, Formula 1, Belgian Super League, FA Cup, Euroleagues, Eredivisie etc.
“Parimatch is developing on the wavelength of global trends and innovations — the latest technological solutions find implementation in our product on the platform. Together with Setanta Sports, we will use the potential of two platforms and create a single ecosystem of sports fans. After all, the combination of sports content, betting and entertainment creates an exciting experience for users,” – Parimatch Ukraine CEO Nataliya Hilevich commented.
“Setanta Sports is an international brand, and therefore it is important for us to have relations with large and reliable partners in the market. The continuation of this agreement was also important for us, because we had long negotiations and finally, we reached an agreement, which means cooperation with Parimatch for another 3 years. Within this partnership, a lot of interesting projects will be implemented for both Setanta Sports and Parimatch customers, in order to make the experience of sports fans even more interactive and exciting,” – Tamara Badashvili, Deputy CEO of Setanta Sports.
setantasports.com is the first sports OTT platform on the Ukrainian market that works on a subscription model.
