Suziria Group, one of the leaders in the Ukrainian pet products market, has entered the Japanese market, the company announced.
“Suziria Group brands are now present in 12 markets, and this number is growing. Our latest development is Half&Half, which has just entered the Japanese market.
The first batch of products arrived in Japan with the support of our trusted partner Casarich, which acts as the importer. Distribution is managed by their subsidiary Compet, part of the respected Combi Group, known for its expertise in childcare and pet care,” the company said on its LinkedIn page.
Suziria Group is a Ukrainian family-owned group of companies that has been developing the pet products market for over 30 years. It includes Suziria Brands, Suziria Distribution, the MasterZoo pet store chain with 190 stores, and a chain of grooming salons. The company operates throughout Ukraine and abroad, exporting its own products under the Savory, Half&Half, Special One, Pet Fashion, Buddy Boo, Priroda, and Puramur brands.
Ukrainian pet products supplier Suziria Group has developed a three-year business development strategy, which envisages the construction of a wet pet food production facility in the city of Kalush (Ivano-Frankivsk region) and has attracted more than $6 million in external financing, co-owner and head of the supervisory board of Suziria Group, founder of a chain of pet stores Polina Kosharnaya said.
“We also have a 3-year business development strategy that runs until 2027. It presents business modeling. It (strategy – IF-U) describes both the existing business and the development of new production. (…) This is the first project that is being built with large external financing. The project itself, the construction, has already started,” she said at the ‘CEO Summit’ that Forbes Ukraina held in Kiev on Friday.
Kosharnaya added that the group has won a $2 million USAID grant, of which $1 million has already been spent for equipment fabrication. In addition, Suziria Group intends to raise about $4 million more in external loans in 2025, will receive another $1 million grant, and will also use its own funds.
As reported, the state-owned Oshchadbank (Kyiv) signed an investment loan agreement with Suziria Group for the amount of over $4.5 mln. The bank said that currently Suziria Group produces wet pet food at partner facilities in the EU countries. The development of its own production will help the company to gradually abandon imports of this category of products and expand the geography of sales. In three years Suziria plans to start its own export of Ukrainian-made wet pet food to the European market.
According to Oschadbank, Suziria Group plans to double its production volumes in the next five years.
Suziria Group is a Ukrainian family group of companies, which has been developing the market of pet products for more than 30 years. It includes Suziria Brands, Suziria Distribution, MasterZoo chain of pet stores, which has 190 stores, as well as a network of grooming salons. The company operates throughout Ukraine and abroad, exports its own goods under the brands Savory, Half&Half, Special One, Pet Fashion, Buddy Boo, Priroda, Puramur.
