Tour operator Join UP! has served more than 145 thousand Ukrainian tourists since the beginning of the year, compatriots choose tours lasting 7-10 days from 450-500 euros per person, said Iryna Mosulezna, managing director of Join UP! in Ukraine, to Interfax-Ukraine.
“Despite the difficult circumstances, Ukrainians are increasingly planning vacations. Today, vacations are perceived not as a luxury but as a necessity for mental recovery, and this directly affects the travel market. We have been seeing positive dynamics for several years in a row. If in 2022, 158,675 tourists used Join UP! services, in 2023 – already 238 thousand, and in 2024 – 260 thousand. And in the first half of 2025 alone, we have already had more than 145 thousand tourists,” Mosulezna said.
According to the company, on average, Ukrainian tourists choose tours lasting from 7 to 10 nights. The cost starts at around 450-500 euros per person, depending on the destination, hotel type, and season.
The most popular destinations with all-inclusive programs are Turkey and Egypt.
“At the same time, Ukrainians have become more likely to book in advance: we received the first bookings for October 2025 in September 2024. This trend is gradually bringing us back to pre-docking and pre-war planning habits,” says Mosulezna.
Among the new hits of the season is the Aegean coast of Turkey, which offers a more European type of vacation, a calmer rhythm and opportunities for independent leisure.
In Egypt, the new El Alamein resort is of great interest – a modern all-inclusive format that surpasses the usual ideas about vacationing in this country.
The popularity of European destinations is also growing. In 2025, in addition to Barcelona, Join UP! opened new charter flights to Alicante and Palma de Mallorca. The company is also actively working with Greece, which provides even more options for summer vacation.
“We are also currently seeing an increase in demand for economical bus tourism, especially among travelers from the south of Ukraine. The most popular destination is Bulgaria, as the nearest and most affordable seaside resort. Tourists also choose tours to Turkey, Greece, and Montenegro,” Mosulezna said.
As reported, the travel company Join UP! LLC was established in 2013, with an authorized capital of UAH 72 million 671 thousand. The ultimate beneficiaries are Yuriy and Oleksandr Alba.
The brand’s international expansion covers eight markets: the Baltic States, Kazakhstan, Moldova, Poland, Romania, and the Czech Republic. Preparations for the launch of operations in Slovakia and Hungary are nearing completion. Last year, the brand also opened its first international franchise agency in Katowice, Poland.
Ukrainian tour operator Join UP! provided services to over 730,000 tourists in eight markets in 2024, according to Marina Dayneko, head of the Join UP! sales office, in an interview with the Interfax-Ukraine news agency.
“We provided services to over 260,000 tourists from Ukraine (+10% compared to 2023). The Polish unit served 142,000 tourists, a sixfold increase compared to 2023, over 113,000 tourists from the three Baltic countries (up 12%), almost 110,000 from Moldova (+40%), more than 62,000 from Romania (2.4 times more) and 43,000 from Kazakhstan (+65%). We are seeing growth in all markets,” she said.
As reported, the travel company Join UP! LLC was established in 2013 with a registered capital of UAH 72,671,000. The ultimate beneficiaries are Yuriy and Oleksandr Alby. According to the OpenDataBot service, at the end of 2024, the tour operator’s revenue decreased to 376,000 UAH from 16.639 million UAH in 2023, and its net loss decreased to 217.451 million from 233.341 million, respectively.
The brand’s international expansion covers eight markets: the Baltic states, Kazakhstan, Moldova, Poland, Romania, and the Czech Republic. Preparations are underway to launch operations in Slovakia and Hungary. Last year, the brand also opened its first franchise agency on the international market in Katowice, Poland.
In 2024, 251,286 tourists used the services of one of Ukraine’s largest tour operators, Join UP! This is the best figure for the last three years of war: almost 7% more than in 2023 and 58.3% more than in 2022, the company’s press service toldInterfax-Ukraine.
“2024 was the period of maximum adaptation of Ukrainian tourists to travel from neighboring countries. People have realized that traveling from another country, even with transfers, is already commonplace. We have seen an increase in demand for air tours and budget bus trips to nearby destinations. All of this shows the flexibility of Ukrainian tourists who have learned to plan their trips under restrictions,” comments Iryna Mosulezna, Managing Director of Join UP! Ukraine”.
The peak season in 2024 was traditionally the summer season. Most tourists traveled in June and July – 35,544 and 36,229 respectively. The quietest month last year, as in 2023, was February, when 8,518 tourists used the tour operator’s services. At the same time, this is 21.24% more than in the previous year, when only 7,026 tourists traveled, which indicates a gradual recovery of interest in travel even in winter.
Turkey, Greece, Bulgaria and Montenegro remained the most popular summer destinations. Year-round Egypt also remained in the top preferences of Ukrainians for summer vacations. Over 100 thousand tourists chose this destination last year. In winter, in addition to Egypt, where Ukrainians traveled most often, they also chose the exotic UAE, Tanzania, Sri Lanka, and the Dominican Republic. The popularity of these destinations demonstrates the willingness of tourists to invest in exotic travel and discover new cultures despite economic instability.
As reported, Join UP! LLC was established in 2013, with an authorized capital of UAH 72 million 671 thousand. The ultimate beneficiaries are Yuriy and Oleksandr Alba. According to the company’s annual reports, by the end of 2024, revenue decreased to UAH 376 thousand from UAH 16 million 639 thousand in 2023, and net loss – to UAH 217 million 451 thousand from UAH 233 million 341 thousand, respectively.
The brand’s international expansion covers eight markets: the Baltic States, Kazakhstan, Moldova, Poland, Romania, and the Czech Republic. Preparations for the launch of operations in Slovakia and Hungary are nearing completion. Last year, the brand also opened its first international franchise agency in Katowice, Poland.
The number of foreign tourists who visited Spain in October increased by 9.5% year-on-year to 8.96 million people, according to the national statistics office INE.
This is a record figure for October in the entire history of observations, that is, since 1995.
Most of the tourists came from the UK last month – 1.79 million (+4.8% compared to October 2023), followed by Germany (1.3 million, +14% yoy), and France (1.16 million, +16.7% yoy).
The number of visitors from other European countries increased by 14.7% to 817.28 thousand people.
In October, 7.49 million tourists arrived in Spain by air (+7.8% yoy), 1.19 million by road (+17.7%), 265.48 thousand by water (+30.7%), and 27.18 thousand by rail (-2.5%).
Catalonia received the largest number of tourists (20.4% of the total), followed by the Balearic Islands (17.8%) and Andalusia (15.3%).
Total expenditures by visitors to the country increased by 15.5% year-on-year to 11.9 billion euros, or an average of 1,327 thousand euros per person. Tourism accounts for 12-13% of Spanish GDP.
In January-October, tourist arrivals to Spain increased by 10.8% to approximately 82.9 million people.
The tourist fee of Ivano-Frankivsk region for January-July 2023 amounted to 10.4 million UAH, which is 6% lower than in the same period of 2022.
“So far, minus 6% (seven months of 2022/2023) and minus 21% (month to month 2022/2023). These figures demonstrate the decline in tourist traffic,” – wrote in Facebook the head of the tourism department of the Department of international cooperation, European integration, tourism and investment Ivano-Frankivsk OVA Vitaly Perederko.
According to him, the largest receipts for the period were received by Polanytsia (UAH 5.99 million), Yaremchany (UAH 1.953 million), Ivano-Frankivsk (UAH 1.081 million), Vorokhtyanska (UAH 529.71 thousand) and Verkhovyna (UAH 138.84 thousand) territorial communities.
Bali authorities have decided to levy a tourist tax on foreigners from 2024, with the funds to be used to preserve cultural heritage, The Jakarta Post reported.
“Bali attracts millions of foreign visitors every year, and the island is trying to capitalize on its popularity to replenish the treasury and protect cultural heritage. From 2024, foreign tourists traveling to Bali from abroad or other parts of Indonesia will be charged a one-time tax of $10,” the Post writes.
As the newspaper notes, payment of the tax will be made through an electronic payment, which will have to be made before arrival on the island.
Bali Governor Wayan Koster believes that the new levy will not lead to a decrease in tourist traffic.
“I don’t think the numbers will be lower. We plan to use the revenue from the tourist tax to preserve the environment and culture, build better infrastructure to make traveling to Bali more comfortable and safe,” he explained.
In 2022, more than 2 million foreign tourists visited Bali, but since the beginning of 2023, the island has seen an increase in violations of cultural norms and migration laws by foreign tourists, so the authorities no longer want to develop mass tourism.
