Ponova by OTP Bank loan marketplace for used cars took third place in the nomination “Best CX Case in Service Design” at the Ukrainian CX Excellence’2025 Customer Experience Awards. The award ceremony took place on June 20, 2025 in Kyiv.
“Ponova by OTP Bank was launched in 2022 as a response to real customer pain: chaos in the used car market, distrust of sellers, incomprehensible tools for finding and buying used cars, and a complicated car loan process. Our team relied on convenience, transparency, and technology, and we were right. This award confirms that we are on the right track, as we are changing the experience of buying and selling cars in Ukraine for the better,” said Mykyta Alfiorov, Product Owner of Ponova by OTP Bank.
This fintech product already covers 69% of the Ukrainian used car market. The network of Ponova by OTP Bank partners includes more than 550 car lots in 45 cities of Ukraine and is constantly growing. The online catalog of the marketplace includes more and more used cars of the most popular brands: Volkswagen, Skoda, Toyota, Nissan, Mazda, Kia, Chevrolet, Ford, BMW, Audi, Mercedes-Benz, Peugeot, Citroen, Renault. In addition, almost 30 thousand different cars are presented with a discount of up to -30%.A wide selection of cars by category, technical parameters, and year of manufacture allows you to find the perfect option for each buyer. Convenient filters help you quickly select a car by key criteria: brand, model, price, year, etc. The option of ordering a customized car from the USA, Europe, and other countries is available.
You can buy a car immediately by paying the full amount or on credit. For buyers who purchase a car with financing through the Ponova by OTP Bank marketplace, vehicle registration is free of charge.
A convenient Ponova bot will help the client quickly determine the personal loan amount for a car, and OTP Bank will finance it. The Bank’s specialists will consult in detail and select the optimal term and amount of monthly payments.
Details at the link. Find information on the terms of lending for used cars here.
The Ukrainian CX Excellence’2025 All-Ukrainian Customer Experience Award brought together leading Ukrainian companies that submitted more than 60 customer experience cases in 13 nominations. The industries represented include e-commerce, banks, insurance companies, logistics, energy, HoReCa, retail, gas stations, and even agriculture. The cases were evaluated in two stages: first, a written essay, and then an online defense during a two-day CX marathon. The expert council of the All-Ukrainian Customer Experience Award included 55 independent experts.
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