The State Agency for Tourism Development of Ukraine (STD) has won the Silver Dolphin award at the Cannes Corporate Media & TV Awards for Ukraine’s tourism promotion campaign, the STD press service told Interfax-Ukraine.
It is the first time in the history of independent Ukraine that a government agency has received the prestigious Cannes Film Festival award for the best corporate and documentary films.
And DART reported that in 2021, at their request, the ODDEE agency created a series of commercials for a large-scale tourism campaign aimed at attracting visitors from all over the world to our country. The campaign was supposed to start in the spring of 2022 and is still waiting for its implementation.
“In February 2022, our plans, as well as the lives of all Ukrainians, were disrupted by Russia’s aggressive actions. We really wanted to show Ukraine to the world. The organizers of the Cannes Corporate Media & TV Awards gave us this opportunity and accepted the application from GART – The Campaign Waiting to Happen,” said Mariana Oleskiv, Head of the State Agency for Tourism Development.
“The Campaign Waiting To Happen, submitted to the Cannes Corporate Media & TV Awards jury, consists of three videos. In the next three days, it will be published on the Facebook page of Ukraine NOW.
The Cannes Corporate Media & TV Awards festival has been held since 2010 and sets global standards for corporate films.
