Business news from Ukraine

UKRAINIAN TOUR OPERATORS STAKE ON YOUTH AND FAMILY VACATION – EXPERT

20 February , 2017  

KYIV. Feb 20 (Interfax-Ukraine) – Ukrainian outbound tourism operators would stake on youth and family vacation in the summer season of 2017, Director of Tourism Development Center Volodymyr Tsaruk has said.

“A recreation concept focused on active population – youth – has appeared in Ukraine. Today this active category of tourists with their own requirements and wishes,” the expert said.

Among requirements of young tourists is healthy food, sports and beach during the day and noisy parties in clubs at night, as well as high-quality wi-fi for quick sharing own photos in social networks and be always online.

He said that TUI Ukraine would present the youth recreation concept in the 2017 summer season.

“Most of Ukrainian tour operators positioned Turkey only as family recreation until recently, while the high-quality youth recreation segment was vacant,” Tsaruk said.

The expert also said that according to the result of early booking for 2017, beach destinations in Ukraine (Turkey and Bulgaria) are sold 15-20% better than in 2016, and tour operators do not plan to narrow flight programs of 2016.