OLX Ukraine shared analytics from the platform on which goods and services were most in demand among Ukrainians in 2023.
The top 10* products that were most in demand among Ukrainians in 2023 and the number of responses to them:
mobile phones (more than 14 million responses to ads from users)
children’s clothing and footwear (9.8 million responses to ads),
household goods in the category “Garden and vegetable garden” (4.6 million responses to ads)
power tools (3.5 million responses to ads),
books and magazines (3.3 million responses to ads),
food and beverages (3.1 million responses to ads),
collectibles in the Antiques category (1.9 million responses to ads),
farm animals (1.9 million responses to ads),
sneakers (1.6 million responses to ads),
dishes and kitchen utensils (over 1 million responses to ads).
In the Business for Services category, the most popular ads on the platform in 2023 were: auto and motorcycle services (3.3 million responses to ads), construction and repair (4 million responses to ads), manicure and massage services from the Health and Beauty category (2.4 million responses), transportation and special equipment services (1.7 million responses), and equipment repair and maintenance services (1.3 million responses).
*The selection contains a list of products that received the most reviews on OLX in January-December 2023.
