KYIV. May 30 (Interfax-Ukraine) – Metro Cash & Carry Ukraine (Kyiv), part of Germany’s Metro Group, since the launch of the HoReCa delivery service has increased sales of products in this segment by 50% in comparison with 2016.
“Our growth was approximately 50% against last year. A large increase in the number of customers and sales,” Director of the METRO Cash & Carry Ukraine delivery service Halyna Dzhandan told Interfax-Ukraine, adding that the figures are given for the period from November 2016 to April 2017 compared with the same period in 2016.
According to her, since the launch of the HoReCa delivery service in November 2016 in five cities with the population of over one million and Ivano-Frankivsk, the company has covered 25% of this market.
“We tried to attract the maximum number of customers and now we serve about 2,500 trade outlets through delivery, which is nearly 25% of all HoReCa services in these cities. Having analyzed the market, we came to the conclusion that 85% of HoReCa is located in the cities with the population of one million and Ivano-Frankivsk. And in principle we target 65% of the market with our services,” the expert said.
