Business news from Ukraine

lifecell opened 48 branded stores in 2023

7 February , 2024  

Mobile operator lifecell opened 48 branded stores in 2023, increasing their total number by 11.4%, the lifecell press service said on Tuesday.

“Over the past year, lifecell has been actively expanding its network of sales outlets and opened 48 new stores in 18 regions of Ukraine, including cities where there were no branded stores before,” the company said in a statement.

According to the report, more than 470 stores have been opened in 247 cities and towns, employing about 1,000 people. In particular, residents of Artsyz, Bobrovytsia, Burshtyn, Vilnohirsk, Horodnia, Horodok, Dolynska, Yelanets, Zhovti Vody, Ivankiv, Irshava, Kamianets-Podilskyi, Kamianets-Podilskyi, Kotsiubynske, Lokhvytsia, Pyriatyn, Pochaiv, Staryi Sambir, Chornobai and Yarmolyntsi now have access to lifecell branded stores.

In addition, it is stated that in 2023 lifecell deepened its cooperation with the postal service Meest Express. According to the report, the mobile operator has equipped all stores with Meest delivery points where such services can be provided.

lifecell is a Ukrainian telecommunications operator with an active 3-month subscriber base of 9.1 million at the end of Q3 2023.

lifecell is owned by Turkcell, Turkey’s largest provider of converged telecommunications and technology services, but Turkcell announced at the end of last year an agreement to sell lifecell and other Ukrainian assets to French investment company NJJ Capital. Later it was clarified that the value of the assets in the deal is estimated at about $525 million.