Hotel operator Reikartz is rebranding its hotel chain in Ukraine, with the new name Optima Hotels & Resorts, the operator’s press service said.
“The Ukrainian owners of Reikartz Hotel Group have reached an agreement on the separation of trademarks and decided to create a new brand for the hotel chain in Ukraine. The new name of our chain is Optima Hotels & Resorts. The chain will include Optima and Optima Collection hotels, Vita Park and Raziotel”, – said the operating director of Optima Hotels & Resorts Nadezhda Romanchuk.
She also said that the work on rebranding of hotels and on a new website optimahotels.com.ua, which will be launched this summer.
The chain unites more than 80 hotels in Ukraine, Sweden, Kazakhstan, Georgia and Uzbekistan.
The Reikartz chain operated under the brands Raziotel (a chain of three-star economy hotels), Vita, Optima (three-star wellness resorts and hotels), as well as Reikartz Collection and Reikartz Hotels & Resorts (three-star-plus and four-star business and resort hotels).
In July 2022, the Reikartz River Hotel in Nikolaev suffered significant damage due to Russian shelling.
Reikartz Hotel Management LLC was established in 2008. According to Opendatabot data, the company’s participants are Volodymyr Kashutin (Lviv, 99.9%) and Andriy Dema (Kyiv, 0.1%). Kashutin is listed as the ultimate beneficiary. At the same time, until 2019, the beneficiaries were listed as citizens of the Russian Federation Yuri Vasin, Leonid Lavrentiev and Timur Rodionov.
According to the financial results for 2022, the company’s net profit amounted to UAH 10.6 million against a loss in 2021.
Reikartz Hotel Management LLC (Kyiv), the managing company of the national hotel chain Reikartz Hotel Group, has signed an agreement on management of Rishelyevsky apartment hotel in Kherson on 40 Rishelyevska Street. As the hotel operator reported on its website, the apart-hotel will join the chain and since September 1, 2019 will start its work under the brand Raziotel Kherson.
A hotel room capacity is 50 rooms of various categories. Infrastructure includes a conference hall that can sit 100 persons, a lobby bar, and an indoor parking under guard.
Reikartz Hotel Management was set up in 2008.
According to the Unified Register of Legal Entities and Individual Entrepreneurs as of August 9, 2019, the participants of the company are Volodymyr Kashutin (Lviv) with 99.89% of shares, Identex-Ukraine LLC with 0.1%. The final beneficiaries, apart from Kashutin, are Leonid Lavrentyev and Timur Rodionov.
A charter capital of the company is UAH 60,900.
Reikartz began its activity in the field of hotel services in Ukraine in 2003 after a group of Belgian architects, led by Francois Ryckaerts, had acquired an old mansion in Drukarska Street in the center of Lviv.
Reikartz Hotel Group unites 42 hotels in Ukraine and two in Sweden and Germany.
Reikartz Hotel Management LLC (Kyiv), the managing company of the national hotel chain Reikartz Hotel Group, has signed an agreement to manage the Soniachny Provans (Sunny Provence) hotel in Sataniv (Khmelnytsky region), which has become part of the network under the Vita Park brand.
“The Soniachny Provans hotel in Khmelnytsky region has become a new member and the seventh resort hotel in the Reikartz Hotel Group chain. From August 1, the hotel starts operating under the name Vita Park Soniachny Provans ” Reikartz said on its website.
According to the report, the hotel has 99 rooms of various categories, as well as a restaurant, a conference room, a swimming pool, as well as a SPA center.
“Work on the implementation of operating, sales and marketing standards is already underway. The company plans not only to develop a finished product, but also expand the range of services for guests. Soon, a full-fledged Swedish line and a team of animators will begin to work in the hotel,” the operating director of Reikartz Hotel Group, Andriy Dema, said.
Reikartz Hotel Management LLC was established in 2008.
Reikartz Hotel Management LLC (Kyiv), the management company of the national hotel chain Reikartz Hotel Group, will open a new building of the Reikartz Park Hotel Ivano-Frankivsk from June 2019, having doubled its number of rooms, to 78 rooms, the press service of the company has reported.
“The construction of the new building, the opening of a conference hall and a banquet hall are primarily due to the increased interest in hotel services in Ivano-Frankivsk and the growth of both tourist and business activity in the region. The new rooms will be performed in the classic Reikartz style and will have the following categories: grand standard twin, grand superior twin and two-room suite,” operating director of the network Andriy Dema said.
According to the company, the new building includes 40 rooms, a multifunctional conference hall for 100 people and a banquet room for 90 people.
As reported, Reikartz Hotel Management signed an agreement on the management of the hotel complex Park Hotel with 38 rooms in Ivano-Frankivsk in 2012.
Reikartz Hotel Management LLC (Kyiv), a managing company of the Reikartz Hotel Group, has signed a contract to manage a first hotel in Yaremche (Ivano-Frankivsk region), Stanislavsky Hotel, which entered the chain under the Vita Park brand.
“The resort hotel Stanislavsky entered the network under the brand Vita Park, and from November 1, begins work under the name of VitaPark Stanislavsky Yaremche,” Reikartz said on its website.
Reikartz Hotel Group Operating Director Andriy Dema said that the complex infrastructure includes 54 rooms of various categories. He also said that by the middle of 2019, the second building with 130 rooms will be open.
Reikartz started its activity in the sphere of hotel services in Ukraine in 2003 after a group of Belgian architects, led by Francois Ryckaerts, had bought an old mansion in Drukarska Street in the center of Lviv.
Reikartz Hotel Group unites 37 hotels in Ukraine, two in Sweden and three in Germany.