The hotel operator Ribas Hotels Group (Odesa) is launching a franchise program for the development of a chain of apart-hotels by Ribas in partnership with developers.
“As part of the partnership, the Ribas Hotels chain transfers all its technical standards and design projects to development companies, accompanies their design and construction departments and strengthens the marketing and sales department,” Ribas Hotels Group told Interfax-Ukraine.
According to the terms of the partnership, after commissioning, the hotel is transferred to the management of the Ribas Hotels Group. The sale of apartments is carried out during the construction of the object. The profitability from operating activities of hotels is estimated at 8-20% per annum.
According to the operator, the first apart-hotel of the WOL sub-brand, which will be further sold under a franchise, will open at 121 Fontanska Road Street in Odesa in February 2022.
According to Ribas, in 2022 the chain will be replenished with two more apart-hotels in Odesa and Lviv. At the same time, the company has not yet disclosed developer partners in these projects.
“Taking into account the market demand, the hotel operator plans to create only ten investment projects of apart-hotels in different regions of Ukraine,” Ribas Hotels Group said.
Ribas Hotels Group cooperates (management, franchising and booking) with 25 objects of the hotel and restaurant complex (city, beach and ski hotels). The company’s portfolio includes the business hotels Wall Street by Ribas and Bossfor by Ribas (Odesa), the ski hotel Ribas Karpaty (Bukovel, Ivano-Frankivsk region), the beach complex Richard by Ribas (Hrybovka, Odesa region). Hotels in Lviv, Kyiv, Odesa, and also in Poland are currently at the design and construction stage.
The total number of rooms in the network exceeds 1,000 in various forms of cooperation in eight cities and resort locations of Ukraine.
Ribas Hotels Group LLC was established in 2017. According to the data of the unified state register of legal entities and individual entrepreneurs, Artur Lupashko is the head and owner of a 100% share in the charter capital of the company.