Bayadera Group, one of the largest alcohol groups in the Ukrainian market, in September plans to supply a first batch of alcohol to Canada. According to the group’s press release on Tuesday, the Liquor Control Board of Ontario (LCBO) made an official order for the trademarks Hlibny Dar, Hlibny Dar Craft, Kozak and Rada. The contract for the supply of Bayadera Group’s products is signed with Caalco Distributors Corporation. “Opening the Canadian market for us is a huge credit of trust from our Canadian partners. Vodka there remains the most popular alcoholic beverage with a share of about 20%, with annual sales of more than CAD 1.3 billion. It is logical that this is a large and promising market and we long went to becoming its full player,” Director of Export Sales at Bayadera Group Kostiantyn Pylypchuk said.
According to the company, Canada is in the top ten of the world’s largest importing countries and consumers of vodka. At the same time, contrary to the worldwide trend of reducing the share of imported vodka in most countries due to an increase in domestic production, in Canada the volume of vodka imports increased by 5% last year. The right to sell alcohol in Canada belongs to the state, therefore the procedure for monitoring and obtaining permits is complicated.
Bayadera Group was established in 1991. Its owners are Natalia Bondareva and Sviatoslav Nechytailo. The company unites profile assets in the alcohol industry: distribution companies and its own production of alcoholic drinks in Ukraine and Belarus, wine, vermouth and cognac, and is the exclusive importer of world alcohol brands in Ukraine.