According to the results of a survey conducted by the research company Active Group and the Experts Club think tank, 34.1% of respondents described a healthy lifestyle as “very important,” 53.1% as “somewhat important,” 10.8% — “somewhat unimportant,” and 2.1% — “not important at all.” The data was presented at a press conference at the Interfax-Ukraine press center.
“The high value placed on a healthy lifestyle is an opportunity for the system to shift its focus toward prevention and early diagnosis,” said Maksym Urakin.
“People are ready to change their habits, but they need accessible tools—consultations, screenings, and clear recommendations,” added Oleksandr Pozniy.
The study was conducted on the SunFlowerSociology online panel using a representative sample in February 2026. The survey involved 1,000 respondents from a representative sample across all regions of Ukraine, excluding temporarily occupied territories.
ACTIVE GROUP, EXPERTS CLUB, Healthy Lifestyle, Pozniy, URAKIN