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Hollywood actors strike over using artificial intelligence

The Screen Actors, Television and Radio Artists Union (SAG-AFTRA) went on strike Friday, following screenwriters after negotiations for a new contract with studios and streaming services collapsed.

Hollywood’s two major unions are striking at the same time for the first time since 1960, when Ronald Reagan was president of the Screen Actors Guild, MarketWatch notes.

SAG-AFTRA, whose members include 160,000 movie actors, journalists, announcers, presenters and stuntmen, and the Alliance of Motion Picture and Television Producers (AMPTP), which represents employers including Disney, Netflix and Amazon, failed to reach an agreement after the previous three-year contract expired.

During negotiations, the Screen Actors Guild demanded a number of issues be addressed, including low wages, the need to shoot video auditions at their own expense and the unregulated use of artificial intelligence.

The AMPTP said it offered the Guild a favorable agreement that included the largest minimum wage increase in 35 years, an increase in pension and health contribution limits, and an “innovative solution” to artificial intelligence that would protect actors’ rights to use their digital image.
“Unfortunately, the union has chosen a path that will lead to financial hardship for thousands upon thousands of people involved in the film industry,” the alliance said in a statement.

According to the rules of SAG-AFTRA, during the strike actors can not participate in film production, including shooting, auditions, rehearsals and voice-overs, as well as attend premieres and in any way promote projects with their participation. The current bans call into question the actors’ appearance at the 75th ceremony of the prestigious Emmy Awards, which will be held in September.

Earlier, the writers’ strike halted work on the show “Saturday Night Live” as well as several TV series, including “Very Strange Things,” “Sly and Family Guy.” The number of paused TV shows and movie projects is expected to increase following the breakdown in negotiations between SAG-AFTRA and AMPTP.

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