Business news from Ukraine

Vodafone will have a code 075

Vodafone will have another code with a “five”. Vodafone is adding +380 75 to the list of mobile network codes available to its subscribers. Vodafone received this permission today by the decision of the National Commission.
The company is starting to implement the new numbering resource in all internal systems and services. By the end of the year, subscribers will be able to choose a number starting with 075.
Vodafone already has four numbering codes at its disposal: 050, 066, 095, 099. The additional numbering resource significantly increases the choice of the desired combination of numbers for new and existing subscribers.
Recently, many people have been forced to change not only their homes but also their lifestyles. Some volunteer, some raise money, some try to speed up the Victory in other ways. Sometimes new initiatives are connected with getting a new or additional phone number. For some people, the number means a lot – it should be easy to remember, should be similar to another number, or simply be associated with something important, such as the date of an event.
Vodafone customers can choose a number among those available at points of sale or by visiting the Choose a Number (https://www.vodafone.ua/gold-number) page on the Vodafone website. The service allows not only to choose but also to reserve the desired number that meets the required criteria:
– Selection by mask: a constructor that allows you to flexibly set the search parameters (for example, specify 5XXXX111 and get numbers with exactly those digits)
– Match by date: all variants of numbers that coincide with the date of an event
– Favorite number: 3-4 identical or non-identical digits standing side by side anywhere in the number, for example, all variants of 123
– Similar number: a pool of numbers that are similar to the one proposed by the user
– Exclude digits: numbers that do not contain specific digits
– Word in the number: allows you to “encode” your favorite word in the number: to do this, you need to write it in Cyrillic or Latin as on the keyboard of an old push-button phone
– All numbers: the system itself offers the most beautiful number plates, you do not need to specify any parameters

The number matching service also allows you to restore your deactivated number. If such a number is not offered on the service page, you need to click the “Restore number” button and follow the instructions to create a request for number restoration. Vodafone supports the initiative of the Ministry of Digital Transformation of Ukraine to reserve mobile numbers of the fallen or missing defenders of Ukraine. Taking into account the different circumstances and situations in which the company’s customers may be: at the front, in the temporarily occupied territory, in other regions of Ukraine or abroad, and in order to protect their interests, taking into account the security and privacy requirements of electronic communications, the company decided not to use all deactivated numbers for 2 years without additional requests from users of such numbers.
Only those numbers that have been deactivated for 2 years or more will be used for sale in stores and on the website.
Vodafone Ukraine is a leading Ukrainian telecommunications company providing 3G and 4G high-speed Internet, fixed-line communications and Internet services. Vodafone’s investments in the period of active construction of high-speed networks in 2015 – Q3 2023 exceeded UAH 40.6 billion. These record investments have enabled the company to ensure technological leadership and develop new technological services, including the Internet of Things (IoT), Smart City technologies and solutions, big data analytics, fintech services, and cloud services. Vodafone services are used by 15.2 million customers in Ukraine. Since December 2019, Vodafone Ukraine has been a part of NEQSOL Holding.

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MOBILE COMMUNICATIONS OPERATOR LIFECELL SEES 76% RISE IN NET LOSS

The mobile communications operator lifecell in January-September 2018 saw a rise of 76% in net loss year-over-year, to UH 570.5 million.
According to financial statements of the parent company Turkcell (Turkey) posted on its official website, lifecell’s revenue grew by 6.8%, to UAH 3.852 billion. The increase is linked to growth in profit from consumption of mobile Internet and expansion of data traffic, the company said.
Earnings before interest, taxes, depreciation and amortization (EBITDA) rose by 68.7%, to UAH 1.679 billion. EBITDA margin grew by 16 percentage points, to 43.6%.
Capital investment in January-September soared 3.38-fold, to UAH 3.099 million.
According to the report, revenue in June-September 2018 increased 9.1%, to UAH 1.367 billion.
In Q3 2018, the company’s net loss doubled, to UAH 185.6 million.
EBITDA grew by 64%, to UAH 610 million, and EBITDA margin – by 14.9 p.p., to 44.6%.
“The new IFRS (International Financial Reporting Standards) in the third quarter of 2018 had a positive impact in the amount of UAH 213 million on the company’s EBITDA,” the lifecell press service said.
Capital investments of the company during this period increased 2.46-fold, to UAH 576.8 million.
“lifecell continued to deploy 4.5G network in the third quarter, launching high-speed communication services in the 1800 MHz band on July 1, following the launch in the 2600 MHz band in March. Also, in accordance with the global strategy for developing digital services of Turkcell, the operator lifecell continues expanding the portfolio of digital services for its subscribers,” the Ukrainian subsidiary of Turkcell said.
In the third quarter of 2018, the active three month subscriber base of the lifecell operator decreased by 7.3% on an annual basis, to 7.6 million subscribers, which the company continues to explain by reducing the number of users of several SIM-cards.
Active three month ARPU (average revenue per user per month) in the third quarter of 2018 increased by 17.7% on an annual basis and amounted to UAH 59.3 compared to last year’s figure (UAH 50.4), which is associated with an increase in the consumption of data traffic, which increased by 156% per subscriber on an annual basis. At the same time, the indicator of the 12 month active MoU (minutes per user) grew by 13.7%, to 145.8 minutes.
The company also said that the three month active user base of high-speed Internet based on 3G and 4.5G exceeded 4.2 million subscribers at the end of the third quarter of 2018 and continues to grow. The penetration of smartphones in the operator’s network at the end of the third quarter was 73%.

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