Business can cope with the problem of staff shortage in Ukraine by investing in technological products and process automation, says Ruslan Shostak, owner of Eva and Varus chains and president of TERWIN Corporation.
“I don’t see a big problem (with staff shortage). Yes, it exists, you can’t turn a blind eye to it, but according to statistics, not so many people left Ukraine. Our whole business was inefficient in terms of human resource utilization, which made us uncompetitive with similar businesses in Europe and the world. But there is one solution for this: money. We don’t have money to reconstruct our production facilities and enterprises. If we have money, software products, new robotic equipment, we will be able to solve this issue,” Shostak told Business Wisdom Summit in Kyiv on Wednesday.
According to Shostak, despite a slight outflow of customers, his business is showing growth: last year’s growth was almost 100% in online and 30% in retail. In addition, new logistics hubs are being built in Kyiv, Lviv, and Dnipro.
Shostak noted, while in Ukraine business development is slowed down due to the war and difficult economic situation, global business is undergoing changes and using new opportunities, including artificial intelligence.
“Now we are focusing on geopolitics, but in the next 20 years we will face global economic problems, change of specialties, professions. It is artificial intelligence that is driving the most powerful changes right now,” Shostak believes.
As reported, in October 2023, 17 companies managed by Shostak, which collectively employ 30 thousand people, merged into TERWIN (TERWIN). We are talking about Omega LLC, Rush, Tervin Group, Tixid, Tavria Hub, Instant, Formsite, Digamma, Milton Group, Saltora Plus, Firma Ariant, New Construction 2017, Altair D, Apex N, Aspect D, Lattero, Charitable Foundation Ruslan Shostak BU. The total assets of the corporation are estimated at $1.6 billion. The combined revenue of the companies reached $2 billion in the pre-war period and was expected to reach $1.7 billion in 2023.
In November 2023, Shostak and UkraineInvest CEO Serhiy Tsivkach signed a memorandum on further support of the project for the construction of logistics hubs in four regions of Ukraine (Odessa, Lviv, Dnipropetrovsk, Kyiv) with a total investment of more than $500 million.
BUSINESS, INVESTMENTS, staff shortage, TECHNOLOGIES, TERWIN Corporation, UKRAINE
