Business news from Ukraine

Results of the joint research of Active Group and Experts Club on the attitude of Ukrainians to the countries of East Asia and the Middle East

In the Southeast Asian region, Ukrainians have the most positive attitude toward Japan and South Korea. This is evidenced by the results of a joint study by the Experts Club think tank and the Active Group research company, presented at a press conference at Interfax-Ukraine on Thursday.

“Our research has shown that in East Asia, Ukrainians are most supportive of Japan and South Korea. Attitudes toward these countries largely depend on their support for Ukraine after the war began. In the Caucasus region, a positive attitude toward Georgia remains. Also, more than 50% of Ukrainians have a positive attitude towards Kazakhstan. The lowest level of support was recorded for such countries as the DPRK, Syria, and Iraq,” said Oleksandr Poznyi, director of the Active Group research company.

According to the expert, the negative attitude of Ukrainians toward China is also quite eloquent.

“Only 4% of citizens have a positive attitude toward China, 16.7% have a mostly positive attitude, 58.8% have a negative attitude, and 20% have not decided. Currently, China’s position is not entirely unambiguous in relation to Ukraine, which is reflected in the attitude of Ukrainians,” Mr. Poznyi emphasized.

In his turn, Maksym Urakin, founder of the Experts Club think tank and deputy director of the Interfax-Ukraine news agency, presented an analysis of Ukraine’s foreign trade with a number of Asian countries based on data from the State Customs Service for 2023.

“The largest market for Ukrainian goods in Asia is China – more than $2 billion. India ranks second, followed by Kazakhstan, Georgia, Iraq, and Indonesia. As for imports, China is also the largest importer to Ukraine, with more than $10 billion. It is followed by India, Japan, Korea, and Vietnam. In terms of total trade between Ukraine and these countries, China is also the leader, with almost $13 billion. India ranks second – 2.5 billion, followed by Japan – almost a billion,” said Urakin.

According to him, the analysis of economic data shows that Ukraine has significant trade ties with the countries of the Middle East and East Asia. At the same time, China remains one of our country’s largest trading partners in terms of both exports and imports.
“The problem of trade deficit remains, as Ukraine spends a lot of money on imports, while earning little on exports. This is a real problem. In 2023, Ukraine’s trade deficit with all countries is over $27 billion. The deficit with China is $8 billion. Among the countries represented today, we have a positive balance only with Iraq – almost $200 million in favor of Ukraine, Georgia – $100 million, and Armenia – $54 million,” Urakin added.

Chairman of the Ukrainian-Arab Business Council, member of the Council of National Communities of Ukraine Dr. Emad Abu Alrub emphasized that the importance of Ukraine’s relations with the countries of Asia and the Arab world cannot be overestimated, and Ukraine is currently taking important steps to develop these relations.

“Ukraine has significant opportunities in the markets of Arab countries, which have a total population of over 550 million. Arab countries are a permanent market for our goods. After 2014, new markets opened up for our country, especially in Asia. The Ukrainian Arab Business Council is actively working to develop these relations. We need to create a strategic plan to improve relations at the level of economy, politics, and culture. We have significant chances for success, but we need better communication and marketing,” emphasized Dr. Abu Alrub.

He also added that Saudi Arabia is interested in cooperating with Ukraine by investing not only in trade, but also in agriculture, technology, and other projects. Other interesting countries are the UAE, Qatar, and Egypt. All of them also have great potential for investment in Ukraine.

In conclusion, Maksym Urakin called on foreign embassies to be more active in establishing communication with Ukrainian society.

“If you can, please provide information to journalists about what you are doing here, how you are helping in the humanitarian sphere. Through these ties, we will deepen our cooperation, because the way Ukrainian citizens view your countries also depends on your work,” he concluded.

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Results of a joint study by Active Group and Experts Club on the attitudes of Ukrainians towards the Middle East and Central Asia

According to Ukrainians, the countries of the Arab world are neutral in the Russian-Ukrainian war. This was revealed by a joint study by Active Group and the Experts Club think tank, “Attitudes of Ukrainians toward the Middle East and Central Asia,” which was presented at Interfax-Ukraine on Tuesday.

“The analysis includes a predominantly positive attitude of our citizens towards such countries as Israel (72.5%) and Turkey (55%), while the attitude towards other countries in the region is mostly neutral. Ukrainians are extremely negative about Iran (76%) and mostly negative about Afghanistan (52.6%),” said Oleksandr Poznyi, director of the research company Active Group.

In addition, the expert added that Ukrainians are mostly positive about countries with which they have trade or cultural ties. This is natural, as such ties promote mutual respect between societies and countries.

In his turn, Andriy Yeremenko, founder of the research company Active Group, emphasized that the attitude of Ukrainians towards the Middle East and Central Asia varies depending on many factors.

“We can see that the attitude of citizens is really certain only in relation to two countries – Iran and Israel. These are the countries where the percentage of those who find it difficult to answer is less than 20%. The rest of the countries have a much higher percentage of uncertainty, which indicates that Ukrainians are not well informed about these countries,” emphasized Eremenko.

Maksym Urakin, founder of the Experts Club think tank, added that building cooperation with the Middle East and Central Asia is very important for the development of the Ukrainian economy, especially in the agricultural and IT sectors. These industries have great potential for development and can become the basis for a mutually beneficial partnership.

“It is necessary to implement a state strategy to reduce the trade deficit and increase Ukraine’s export potential. This will create a more balanced and sustainable economy that will be less dependent on external factors. Ukraine may be interested in agricultural products, IT clusters, and educational services. We are interested in sales markets, agricultural technologies, metallurgy, and chemistry,” Urakin emphasized.

According to him, trade between Ukraine and the countries under study is currently growing rapidly.

“Turkey is the largest trading partner among the countries of the Middle East and Central Asia, accounting for more than half of all trade with these countries. This shows the importance of Turkey for the Ukrainian economy,” the founder of Experts Club added.

According to Urakin, a balanced foreign economic policy in the region can not only significantly improve Ukraine’s relations with Middle Eastern countries, but also have a positive impact on the overall state of the economy.

The results of the study are available here.

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