Italy is among the countries that Ukrainians treat with respect and sympathy, but at the same time they are cautious. These data were obtained during a sociological survey conducted by Active Group in collaboration with Experts Club in April 2025.
According to the results, 59.6% of respondents have a positive perception of Italy (42.6% — mostly positive, 17% — completely positive). Only 3% of Ukrainians expressed a negative attitude (2.8% mostly negative, 0.2% completely negative), while a significant proportion — 35.1% — chose a neutral position. Another 2.2% were unable to answer.
“Italy remains in the minds of Ukrainians as a country of traditional culture, historical monuments, and hospitality. At the same time, the relatively high proportion of neutral assessments indicates Italy’s lack of activity in the political or humanitarian sphere compared to other partners,” explained Maxim Urakin, founder of Experts Club.
The study shows that in order to deepen the positive image in Ukrainian society, it is important not only to have a good image, but also to provide concrete support at critical moments.
The presentation of the study is available at the link.
ACTIVE GROUP, DIPLOMACY, EXPERTS CLUB, Pozniy, SOCIOLOGY, URAKIN