According to a survey conducted by Active Group and Experts Club, 26.7% of Ukrainians have a positive attitude toward Pakistan, while 12.0% express a negative attitude. At the same time, the majority of respondents (55.3%) take a neutral position, which indicates a low level of awareness or emotional interest in this country.
“Despite its geopolitical importance, Pakistan rarely appears in the Ukrainian media, especially in a positive light. This shapes a predominantly neutral, sometimes stereotypical perception. However, the proportion of positive attitudes demonstrates the openness of Ukrainian citizens to new partnerships and cultures,” notes Maksim Urakhin, founder of the Experts Club information and analytical center.
Pakistan has a chance to shape a new image in the eyes of Ukrainian society through cultural, educational, or economic initiatives that will shift perceptions in a positive direction.
The study is available at the link.
ACTIVE GROUP, DIPLOMACY, EXPERTS CLUB, Pozniy, SOCIOLOGY, URAKIN
