The Public Union UkrSadVinProm has begun recruiting Ukrainian companies to participate in the international food industry exhibition SIAL Paris 2026, which will take place on 17–21 October at the Paris Nord Villepinte exhibition centre in France.
Ukrainian producers of food products and beverages, fruit, vegetables, berries, nuts, processed products, and other representatives of the agri-food sector are invited to participate.
According to the association, participation in SIAL Paris gives Ukrainian companies an opportunity to present their products to international importers, distributors, and retail chains, hold negotiations on future contracts, and expand the geography of their exports.
A separate area of work for the Ukrainian delegation will be familiarisation with global food industry trends, including new product and packaging formats, changes in consumer preferences, and technological innovations.
UkrSadVinProm notes that companies that participated in SIAL Paris together with the association in previous years gained new business contacts, expanded the geography of their exports, and established international partnerships.
The official organiser of SIAL Paris confirms that the exhibition in 2026 will be held from 17 to 21 October. Around 295,000 professionals from 205 countries are expected to participate. The organisers also report around 5,000 key buyers with a combined purchasing power of more than EUR60 billion. Following the previous exhibition in 2024, 88% of exhibitors reported concluding contracts with partners from countries that were new to them.
Participation in such exhibitions remains one of the channels for Ukrainian food products to enter new markets, especially for companies planning to work not only with local importers but also with international retail chains, the HoReCa sector, and major distributors.
To obtain information about the participation terms, UkrSadVinProm invites companies to contact it at info@ukrsadvinprom.com.
The Public Union UkrSadVinProm is the Association of Horticulturists, Grape Growers and Winemakers of Ukraine. According to the organisation, it brings together around 200 producers of fruit, berries, nuts, and grapes, processing and winemaking enterprises, as well as scientific institutions. The association works to develop exports, introduce modern production, storage, and transportation technologies, and implement the GlobalG.A.P., ISO, and HACCP international standards. Products made by members of the association are exported to various markets around the world.
SIAL Paris is held once every two years and is one of the largest international B2B exhibitions in the food industry. Its participants include food and beverage producers, importers, distributors, retail chains, HoReCa representatives, buyers, technology companies, and start-ups. The 2026 exhibition will take place at Paris Nord Villepinte and will be open only to a professional audience.
Official SIAL Paris 2026 website