Business news from Ukraine

Business news from Ukraine

First Ukrainian Literature Festival was held in Belgrade

As Serbian Economist reports, the first Ukrainian Literature Festival organized by the Ukrainian Center “Triglav” in cooperation with the Embassy of Ukraine in Serbia took place in the Serbian capital.

The event united Ukrainian writers, translators, literary critics and Serbian fans of Ukrainian culture.

According to the organizers, the goal of the festival is to popularize modern Ukrainian literature abroad and develop cultural dialogue between Ukraine and Serbia.

The festival included readings by Ukrainian authors, presentations of translations into Serbian, panel discussions and meetings with translators working on adapting works by Ukrainian writers for local audiences.

New translations of Ukrainian works into Serbian were presented during the festival. Serbian publishers emphasized that interest in Ukrainian culture has grown significantly after 2022.

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By EXPO 2027, 20 more hotels are to be opened in Belgrade.

As Serbian Economist reports, Belgrade’s preparations for EXPO 2027 are gaining momentum: the authorities and investors are actively modernizing the hotel infrastructure. The most notable project is the reconstruction of the Hotel Slavija, which has been authorized by the Serbian Ministry of Construction for a complete renovation.

The hotel, built 63 years ago and long considered a symbol of Belgrade hospitality, after the completion of the reconstruction at the end of 2026, will receive the category of “four stars” and will offer 465 rooms.

According to the hotel association HORES, there are now 120 hotels with about 8 thousand rooms in Belgrade, and by the exhibition they will be 20 more, adding about 2 thousand more accommodations. Private apartments will also play a significant role.

HORES Director Gjorge Genov stressed the need to organize shuttle transport between Belgrade and neighboring cities (Novi Sad, Šabac) in order to use additional accommodation reserves.

EXPO organizers said that more than 120 countries, including the world’s largest economies, have already confirmed their participation in Belgrade:

– China;

– Germany;

– France;

– Italy;

– Turkey.

The total number of participants is expected to exceed 130 countries.

EXPO 2027, which will last 93 days, will be the largest international event in the history of modern Serbia. For the hotel and tourism sector, it is a chance to reach new service standards and attract long-term investments.

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Israeli NextSilicon opens R&D center in Belgrade

Israeli deep-tech company NextSilicon has officially opened a new research and development center in Belgrade, Serbia.

The center is located in B23 Office Park, occupying approximately 1,200 m² on the 8th floor. It already employs more than 70 engineers and developers, with plans to hire about 50 more people by the end of 2026.

According to founder and CEO Elad Raz, the Serbian team is already having a significant impact on the company’s key technologies. “Serbia has exceeded expectations in terms of engineering talent and work culture,” he said.

The new center expands NextSilicon’s capabilities in high-performance computing (HPC) and artificial intelligence, including the development of the Maverick-2 product.

NextSilicon, founded in 2017, specializes in solutions for HPC and AI. Globally, the company has R&D centers and divisions in Israel, the US, Germany, Switzerland, and India. Its flagship product is the Maverick-2 chip, an Intelligent Compute Accelerator (ICA) focused on AI and HPC tasks. The company has a total of over 350 employees.

SERBIAN ECONOMIST

 

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Analysis of Belgrade office real estate market in H1 2025

Belgrade’s office real estate market in H1 2025 showed multidirectional trends: office leasing continued to grow in price amid strong demand from the IT sector and outsourcing companies, while the buy/sell market remains relatively subdued.

Rental prices and demand

According to Serbian consulting agencies, the average rental rate in modern Class A business centers in Belgrade reached EUR 16.5-18.5 per sqm per month in Q2 2025, which is 7-9% higher than in the same period in 2024. For Class B properties, rents ranged between 11-13.5 euros per square meter.

Experts note that the key demand drivers remain international IT companies, customer service centers and service units of pharmaceutical corporations. “In Belgrade, more and more global companies are looking for offices with flexible layouts and energy-efficient solutions.

The rental segment is overheated and this is pushing the rates up,” Colliers Serbia consultant Ivana Markovic told Politika newspaper.

Buying and selling: cautious deals

The office real estate purchase market in the first half of 2025 was cautious.

The average purchase price in newly built business centers is 2,350-2,600 euros per square meter, while a year earlier the figure was closer to 2,200 euros.

At the same time, the volume of transactions decreased: according to CBRE Serbia, sales fell by about 15% compared to the first half of 2024. Buyers, mainly institutional investors, are showing interest in properties in the center and New Belgrade, but are postponing contracts due to the instability of the global economy and the rising cost of financing.

Vacancy and new projects

The office vacancy rate in Belgrade has fallen to 7.2% by July 2025 (vs. 9.1% a year earlier). New supply is limited, with only about 37,000 sqm of new office space commissioned in the first half of the year, which is below forecasts.

Projects under construction in New Belgrade and the Savamaja neighborhood are scheduled for completion in 2026, which may reduce tenant pressure in the future.

Forecasts

Analysts expect rental rates to continue to rise by 3-5% in the second half of 2025 due to a lack of supply. However, the buy/sell market is likely to remain stagnant: rising interest rates and high construction costs will deter investors from active transactions.

“Office rents in Belgrade will become more expensive until at least 2026, until new large complexes come out. The sales market will revive not earlier than the end of 2025, if the risks are reduced and more favorable credit conditions are available,” says the manager of JLL Serbia Milos Stankovic.

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Donald Trump Jr. arrived in Belgrade today

On April 26, 2025, Donald Trump Jr., the eldest son of US President Donald Trump, arrived in Belgrade. This is his second visit to Serbia in the last six months and part of a broader trip to Eastern Europe, which also includes Hungary and Romania.
Program of the visit to Belgrade
During his visit, Trump Jr. met with Serbian President Aleksandar Vučić. According to Vučić, they discussed bilateral relations, strategic cooperation, and joint projects for the coming years. The president emphasized the importance of strengthening political and economic ties between Serbia and the US.
In the afternoon, Trump Jr. spoke at a business forum organized by the Serbian Chamber of Commerce and Industry and the Entrepreneurs Club. The event was attended by representatives of construction companies, the banking sector, and other industries. The prospects for investment and the development of business ties between the US and Serbia were discussed.

The Trump family’s investment interests in Belgrade
The Trump family’s increased interest in Belgrade is linked to plans to rebuild the headquarters of the Yugoslav People’s Army, which was destroyed during the NATO bombing in 1999. In 2024, Affinity Global Development, owned by Jared Kushner, Donald Trump’s son-in-law, signed an agreement with the Serbian government to build a hotel complex on the site.
The project is expected to include a Trump-branded hotel, commercial space, and more than 1,500 residential apartments. This project is seen as part of a broader strategy to attract US investment to the Western Balkans.

Previous visits by Donald Trump Jr. to Belgrade
Trump Jr.’s first visit to Belgrade took place in September 2024, during his father’s election campaign. At that time, he held a closed-door dinner with a group of Serbian businessmen, including owners of construction companies and banks. The meeting was held without the participation of Serbian government officials and was aimed at discussing potential investment projects.

Significance of the visit for the region
Donald Trump Jr.’s visit to Belgrade demonstrates the growing interest of the US in investing in Serbia and the Western Balkans region. Discussions on joint projects and the strengthening of bilateral ties could contribute to the development of economic cooperation and attract new investment to the country.
In addition, the visit underscores Serbia’s desire to strengthen relations with the US, which is particularly important in the context of its aspirations for integration into the European Union and balancing between traditional allies and new partners.

Overall, Donald Trump Jr.’s visit to Belgrade can be seen as a step toward strengthening economic and political ties between Serbia and the US, as well as a signal of both sides’ readiness to implement joint projects in the future.

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Overview of office real estate in Belgrade

The office real estate market in Belgrade is expected to show steady growth in 2024, driven by a robust economy and increasing demand for quality office space. Demand for modern office space continues to exceed supply, which stimulates the active construction of new business centers and renovation of existing buildings.

Rental prices in different parts of Belgrade:

  • Central districts (Knez Mihailova, Slavija, Terazija): The most prestigious offices are concentrated here. Rental rates range from €200 to €600 for 15-20 m² space and reach €1,000-2,000 for space over 100 m².
  • New Belgrade: This district has become the business center of the capital with a dynamically developing infrastructure. Rental prices here range from €200 to €500 for small premises and up to €2,000 for large office space.
  • Zemun: Offers more affordable options for small and medium-sized businesses. Rental rates start at €200 for small spaces and go up to €1,500 for large offices.

Trends and forecast until the end of 2025:

Demand for office space in Belgrade remains high, especially from foreign companies and banks. Active construction of new business centers is observed in the central districts and New Belgrade, but the supply still does not fully meet the market needs.

Rental rates are expected to remain stable until the end of 2025, with possible adjustments in the most sought-after locations. Infrastructure development and commissioning of new office space will continue, which may somewhat reduce the supply shortage in the market.

Source: https://t.me/relocationrs/725

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