Business news from Ukraine

Business news from Ukraine

32 mln jobs in EU depend on external demand

In 2024, nearly 31.6 million jobs in European Union countries were supported by final demand for European goods and services from non-EU countries, Eurostat reported on July 20, 2026.

This figure represents 14.4% of total employment in the European Union. In 2010, external demand supported 22.6 million jobs, or 11.5% of employment. Thus, over the course of 14 years, the number of jobs linked to foreign consumers increased by approximately 9 million.

Gross value added generated in the EU as a result of final consumption and investment outside its borders rose from EUR1.3 trillion in 2010 to EUR2.788 trillion in 2024. Its share of the EU economy’s total value added rose from 13.3% to 17.2%.

The United States remains the largest external market for the European economy. U.S. demand supported approximately 6 million jobs in the EU, or 19.1% of all employment linked to final demand outside the bloc. The United States also accounted for EUR585.8 billion in value added—21% of the total.

The United Kingdom generated demand that supported 3.4 million jobs in the European Union, or 10.6% of the corresponding employment. China ranked third with 3.1 million jobs and a 9.8% share. However, in terms of value added generated, China, at EUR289.8 billion, outpaced the United Kingdom, which stood at EUR276 billion.

Swiss demand supported approximately 1.5 million jobs in the EU and generated EUR126.6 billion in value added.

Eurostat’s calculations are based on the FIGARO cross-country tables and take into account not only employees of companies that directly export products but also employment across the entire production chain—including suppliers of raw materials, components, and services. External final demand refers to goods and services purchased outside the EU for consumption or investment.

Eurostat also provides a broader measure of the impact of exports, which includes intermediate goods and services: in 2024, exports to countries outside the EU supported 32.9 million jobs, or 15% of total employment, and generated EUR2.905 trillion in value added.

The growing dependence of European employment on external markets highlights the importance of the EU’s trade relations with the United States, the United Kingdom, and China. Potential tariffs, trade restrictions, or a decline in demand in these countries could affect not only European exporters but also companies operating within their associated supply chains.

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Malta, Slovenia, and Slovakia Lead EU in Short-Term Rental Growth

Demand for short-term housing rentals in the EU through online platforms continued to grow in early 2026. From January through March, guests spent 144.3 million nights in short-term accommodations booked through Airbnb, Booking, or Expedia. This is 9.7% more than in the first quarter of 2025 and 16.6% higher than in the first quarter of 2024, Eurostat reported on July 2.

Malta showed the fastest growth—up 30.5% year-over-year. It was followed by Slovenia—up 24.7%, Slovakia—up 23.5%, and Cyprus—up 22.3%. Double-digit growth was also recorded in Finland, the Czech Republic, Ireland, Croatia, Greece, Germany, Italy, Sweden, Poland, Estonia, Latvia, and Lithuania.

Among the EU’s largest tourism markets, all seven of the most-visited countries also showed growth. Germany saw a 14.9% increase, Italy 14.7%, Poland 11.9%, France 8.1%, Spain 6.5%, Portugal 4.9%, and Austria 4%. This means that the market is growing not only in small countries with a low baseline but also in major tourism economies.

Eurostat clarifies that these figures specifically refer to guest nights in short-term accommodations booked through platforms, rather than hotels and campgrounds. For example, if a family of four stays in an apartment for three nights, this counts as 12 guest nights. The data is published as experimental statistics and is based on information that the platforms report directly to Eurostat.

Regional statistics are published with a delay. According to data for the fourth quarter of 2025, the most popular regions for short-term rentals through these platforms were Andalusia in Spain—9.9 million nights, the Canary Islands—8.2 million, and Île-de-France in France—7.2 million. Only regions from three countries—Spain, France, and Italy—made it into the top ten.

For investors, these statistics mean that focusing solely on overall market growth is no longer sufficient. It is necessary to take into account the specific country, city, seasonality, local restrictions on Airbnb and Booking, taxes, registration rules, and competition from hotels. In Europe, short-term rentals continue to grow, but are becoming an increasingly regulated and professional business.

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EU Population Could Decline by 53 Mln by 2100 — Eurostat Forecast

The population of European Union countries is projected to decline by 53 million (11.7%) between 2025 and 2100, according to a forecast by the EU’s statistical office (Eurostat).

In 2025, the EU population was estimated at 451.8 million, resuming its growth trend in 2022 after a hiatus caused by the COVID-19 pandemic in 2021. The population is projected to grow over the next three years, peaking at 453.3 million in 2029, after which it will gradually decline to 398.8 million by 2100.

By the start of the next century, the share of children and youth (ages 0–19) in the total population will decline to 17% from 20% last year, and the working-age population (ages 20–64) will fall to 50% from 58%. In contrast, the share of people aged 65–79 will rise to 17% from 16%, and those aged 80 and older to 16% from 6%, according to a Eurostat report.

Earlier, the Experts Club think tank released a video on how the world’s population has changed in recent years; a more detailed video analysis is available here – https://www.youtube.com/shorts/MnNXy72azrw

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Population of 18 EU countries will decline by 2100, with sharpest declines expected in Baltic states and Poland – Eurostat

By 2100, the population will decline in 18 European Union countries, with the sharpest declines expected in Latvia, Lithuania, and Poland, according to Eurostat data.
Under Eurostat’s baseline scenario, Latvia’s population will decrease by 33.9%, Lithuania’s by 33.4%, and Poland’s by 31.6% by the end of the century compared to 2025. A significant decline is also expected in Germany, Slovenia, Finland, and the Czech Republic, where the decline will be around 10%.
At the same time, population growth is projected only in nine EU countries by 2100. The population will increase by more than 25% only in Luxembourg and Malta—by 36.4% and 26%, respectively. Growth of 10–20% is expected in Sweden and Ireland.
Despite the overall population decline, Germany, according to Eurostat estimates, will remain the most populous EU country in 2100 with 74.7 million inhabitants. It will be followed by France with 67.2 million and Spain with 49.8 million people.
The statistical office notes that differences between countries will be significant both in terms of when peak population is reached and the scale of subsequent decline or growth.

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Europe’s Population Will Continue to Age – Eurostat

The population of the European Union will continue to age throughout this century, with the median age of EU residents increasing by 6.6 years to reach 51.5 years by 2100, according to Eurostat data.
According to the study, the EU population will grow from 451.8 million in 2025 to a peak of 453.3 million in 2029, after which it will begin to gradually decline—to 445 million by 2050 and to 398.8 million by 2100. Thus, over the period 2025–2100, the total population decline will amount to 53 million people, or 11.7%.

Eurostat notes that the main consequence of current birth and death rates in the EU is the progressive aging of the population. At the same time, the number of people aged 65 and older in the EU is expected to more than double by the end of the century.

At the same time, the share of young people and the working-age population will decline. The share of people aged 20–64 is projected to decline from 61% of the EU population in 2025 to 49.7% in 2100, and their number will decrease by 63.6 million—from 262 million to 198.4 million.
At the same time, the share of the population aged 65 and older will rise from 12.4% at the start of 2025 to 33.6% in 2100, and the size of this age group will increase by 65.9 million people—to 133.8 million. In essence, this is the only major demographic group that will grow significantly in both relative and absolute terms.

Eurostat emphasizes that the aging process will affect all EU countries, although its pace will vary. The most significant increase in the median age of the population is expected in Malta, Cyprus, Ireland, Luxembourg, Lithuania, and Poland.

 

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Eurostat recorded decline in home ownership in EU

In 2024, 68% of EU residents living in households lived in housing owned by their household, which is 1 percentage point less than a year earlier (69% in 2023), according to the European Union’s statistical service (Eurostat).

According to Eurostat, the share of those living in rented housing increased to 32% (31% in 2023).

At the same time, the largest share of owners was recorded in Romania (94%), followed by Slovakia (93%) and Hungary (92%). The only EU country where there are more tenants than owners is Germany (53% of the population are tenants).

Eurostat specifies that the indicator reflects not the number of properties, but the share of people living in owner-occupied or rented households (EU-SILC data). In 2024, 44.2% of people in the EU lived in housing owned by the household without a mortgage or housing loan, and 24.3% lived in housing owned with a mortgage or loan. Among tenants, 21.1% paid market rent, while 10.5% lived at a reduced rate or free of charge.

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