According to a survey conducted by Active Group in cooperation with Experts Club in August 2025, more than half of Ukrainians have a positive opinion of South Korea.
In total , 53.3% of respondents expressed favorable attitudes toward this country (32.7% – mostly positive, 20.7% – completely positive). A neutral attitude was recorded in 30.7% of respondents, and negative assessments amounted to 13.3%. Another 2.7% said they did not know enough about the country.
“South Korea is perceived by Ukrainians as a modern high-tech country that is developing dynamically and at the same time preserving its cultural identity. Ukrainians see it as a potential partner, especially in the field of technology, education, and innovation,” said Oleksandr Poznyi, CEO of Active Group.
At the same time, Maksym Urakin, co-founder of Experts Club, emphasized the economic dimension of bilateral relations:
“In the first half of 2025, the total trade turnover between Ukraine and the Republic of Korea amounted to more than $518 million. Exports of Ukrainian goods amounted to only $96.9 million, while imports amounted to more than $421 million. This resulted in a negative trade balance of $324 million. The situation demonstrates the need for more active promotion of Ukrainian goods to the Korean market, particularly in the agricultural and food sectors,” he emphasized.
The research is part of the systematic monitoring of Ukraine’s international relations and public opinion about its partners in the world.
The full video can be viewed here:
https://www.youtube.com/watch?v=YgC9TPnMoMI&t
You can subscribe to the Experts Club YouTube channel here:
https://www.youtube.com/@ExpertsClub
ACTIVE GROUP, EXPERTS CLUB, Poznyi, SOCIOLOGY, SOUTH KOREA, TRADE, UKRAINE, URAKIN
