In Ukraine, 107,400 sole proprietors in the retail sector operate outside of brick-and-mortar stores, including those engaged in online sales, according to data from Opendatabot as of early September 2026 and its analysis by the Experts Club analytical center.
This category accounts for about 16% of all 659,090 sole proprietors operating in the Ukrainian retail sector.
The largest group remains entrepreneurs selling in non-specialized stores—about 208,000, or 32% of the total.
Another 159,900 sole proprietors, or 24%, operate in markets and from retail stalls.
In specialty stores, 82,800 entrepreneurs sell various categories of goods. Another 47,600 sole proprietors specialize in the sale of food, beverages, and tobacco products.
Overall, 659,090 entrepreneurs are currently active in the retail sector in Ukraine. After a decline in the number of sole proprietors in 2025, the segment returned to growth: during the first eight months of 2026, the number of new registrations exceeded the number of closures by 8,200.
The data was published by Opendatabot on September 11, 2026, based on the Unified State Register.
Original source: Opendatabot – Structure of Sole Proprietorships in Retail
IDS Ukraine increased its e-commerce sales volume by 49% in real terms in the first half of 2026, according to the group’s CEO, Marco Tkachuk.
However, online platforms and marketplaces currently account for only about 1% of the company’s total sales. A significant portion of online orders is processed through the online services of IDS Ukraine’s major retail partners.
Given the growth of this channel, the company estimates that online sales will account for 5–6% of total sales in the coming year.
At the same time, IDS Ukraine is developing its own B2B platform, e-Morshynska, for traditional retail. Currently, it serves approximately 21,000 retail outlets.
The platform already accounts for about 10% of IDS Ukraine’s sales in the traditional retail channel and allows stores to place orders independently without the involvement of a sales agent.
Digitalization has become one of the group’s largest areas of capital investment. Over the past four years, IDS Ukraine has allocated 363.4 million UAH to digital transformation and software. At the same time, the company is in the final stages of implementing an ERP system for inventory management and supply planning.
Poland’s largest marketplace, Allegro, plans from June of this year to introduce delivery from Polish sellers on the platform to Ukraine, and in the future to create a separate Allegro.ua platform for Ukrainian companies, according to a report by the Polish publication Wiadomosci Handlowe, citing sources.
“We are observing a clear growth trend in cross-border e-commerce and growing interest from foreign customers, including from Ukraine. In order to support our partners even more effectively in their regional expansion, we are now introducing the first phase of a new delivery method — Allegro International Ukraina,” the article says.
It is noted that at the first stage of launching delivery to Ukraine, several hundred sellers from Poland will be included in the program.
“As part of the next stage, Allegro will open up to a wider circle of Polish sellers who want to reach customers living in Ukraine,” the publication explains.
According to Wiadomosci Handlowe, Allegro’s integration with Ukrainian sellers may take place as early as 2027.
“This would be a turning point and at the same time proof that Allegro intends to seriously compete with marketplaces operating in Ukraine, such as Rozetka,” Wiadomosci Handlowe noted.
Overall, the marketplace is now at the stage of preparing to launch the new direction, in particular attracting partners and providing them with technical and operational support.
It is also specified that the delivery of parcels from Polish sellers to Ukrainian customers will be carried out by Nova Post.
Allegro is the largest marketplace in Poland, which also operates in the Czech Republic, Slovakia, Hungary, Croatia and Slovenia.
In 2021, the company announced the acquisition of the Czech e-commerce group Mall Group and the logistics company WE|DO. The corresponding transaction was completed in April 2022, which allowed the marketplace to enter the markets of the Czech Republic, Slovakia, Hungary, Croatia and Slovenia.
One of the priority areas for investment by Kyivstar, Ukraine’s largest mobile operator, is currently renewable energy sources (RES), in particular solar and wind energy, as well as energy storage systems, according to the company’s CEO, Alexander Komarov.
“We want to somehow reduce the risk of electricity supply and the risk of price increases, which is the fastest growing element of our operating costs,” Komarov said during a discussion at the Ukrainian House in Davos on the sidelines of the World Economic Forum, according to a correspondent from Interfax-Ukraine.
According to the CEO, the company is also interested in the e-commerce category and is currently looking for suitable offers.
At the same time, Komarov stressed that Kyivstar plans to strengthen its presence in every area in which the company operates.
In the third quarter of 2025, Kyivstar served 22.5 million mobile subscribers, which is 3.6% less than in the previous year, while the number of 4G customers increased by 2.4% to 15 million.
In the third quarter of 2025, the company’s EBITDA was UAH 7.1 billion, which is 21.5% more than in the third quarter of 2024, and in dollars, the growth was 20.4% to $171 million.
The main shareholder of Kyivstar Group, with an 89.6% stake, is the telecommunications holding company VEON, which was its 100% owner before Kyivstar was listed on the stock exchange.
From January 19-22, Ukraine House Davos 2026 is operating in Davos, co-organized by the Victor Pinchuk Foundation, the Ukraine-Moldova American Enterprise Fund, and Horizon Capital.
In 2022-24, omnichannel retailer Foxtrot expanded its network from 90 to 124 stores, the company’s press service reports.
“Since February 24, 2022, the company has chosen a development strategy: to continue working, support the economy, organize the processes inherent in peacetime, taking into account the security component of wartime, and help the defenders of Ukraine. The events of the last three years have only strengthened the company, made us more flexible, adaptive to daily challenges and accelerated the process of implementing changes and innovations as much as possible,” said Oleksiy Zozulya, CEO of the retailer.
“Foxtrot continued to expand and renovate its existing stores (including after enemy missile attacks), paying attention to barrier-free and inclusive environment. Thus, while the company operated 90 stores in March 2022, as of the beginning of 2025, the chain has 124 retail outlets in 66 cities, including Kherson, Sloviansk and Kramatorsk. The company was the first in the electronics market to launch a sign language service for deaf people, which operates in 30 stores on Foxtrot.ua and continues to scale. In addition, as part of the development of barrier-free accessibility, the company has started adapting the retail space in its stores.
The company has paid almost UAH 1.9 billion in taxes since the beginning of the full-scale war, including almost UAH 1 billion in 2024. Considerable attention is paid to e-commerce, with the turnover of the Foxtrot.ua online store growing by 42% last year.
The retailer’s most significant social initiative is systematic direct assistance to the Ukrainian Defense Forces. Currently, the total amount of equipment donated by Foxtrot to the defenders is over UAH 43.5 million, which includes 8882 units of equipment. As part of the campaign, Foxtrot together with the Aerorazvidka NGO raised almost UAH 700 thousand to train the military in IT tools. To support children affected by Russian aggression, the Give a Piece of Goodness campaign continues. As part of the project “Eat to Support Indestructible Animals”, we purchased UAH 2 million worth of food, medicines, and kennels for residents of 63 shelters.
“Foxtrot is one of the largest omnichannel retail chains in Ukraine in terms of the number of stores and sales of electronics and household appliances. The company operates 124 stores in 66 cities, including the frontline cities of Kherson, Kramatorsk and Sloviansk, an online platform Foxtrot.ua and a mobile application of the same name.
According to Opendatabot, the net income of FTD-Retail LLC (Kyiv), which develops the chain, amounted to UAH 9.9 billion in 9M2024, with a net loss of UAH 110 million.
The Foxtrot brand is developed by the Foxtrot group of companies. The co-founders are Valery Makovetsky and Gennady Vykhodtsev.
The Ukrainian drogerie chain EVA (Rush LLC) plans to expand its e-commerce logistics capacities after acquiring a warehouse in Brovary from Dragon Capital, the chain’s press service reports.
According to the report, the acquisition of the facility of the subsidiary SC Omega-1 Logistic in Brovary is due to the rapid expansion of e-commerce, which means an increase in the range and number of orders in the EVA.UA online store.
“Starting from the third quarter of this year, we plan to start re-equipping the facility acquired from Dragon Capital. In 2026, we plan to move our warehouse there, which will serve the EVA retail network in the central regions of Ukraine,” Olha Shevchenko, Executive Director of Rush LLC, said in a statement.
According to her, EVA’s own distribution center in Kyiv region with a total area of 43 thousand square meters is divided into a warehouse for the retail network (22 thousand square meters) and e-commerce (21 thousand square meters). After the re-equipment of the acquired warehouse with the area of 19.1 thousand square meters, the company plans to fully dedicate its distribution center to e-commerce.
The acquisition of the asset near the existing warehouse will also allow the company to keep its team in Brovary, Shevchenko said.
As reported, the Antimonopoly Committee of Ukraine granted permission to Rush LLC to acquire SC Omega-1 Logistic in January 2024. The sale was completed in February.
Rush LLC, which manages the EVA network, was founded in 2002. At the end of 2024, the chain had about 1080 operating stores.
According to Opendatabot, the owner of Rush LLC is Cyprus-based Incetera Holdings Limited (100%), with Ruslan Shostak and Valeriy Kiptyk as the ultimate beneficiaries.
According to the results of three quarters of 2024, Rush’s revenue amounted to UAH 19.2 billion and net profit amounted to UAH 1.2 billion. In 2023, the company’s revenue increased by 33.7% to UAH 21 billion compared to 2022, while net profit increased by 26% to UAH 2.2 billion.
