Business news from Ukraine

Iran has become the country with the highest level of negative attitudes among Ukrainians, according to a sociological survey conducted by Active Group and the Experts Club analytical center in April 2025.

According to the results, 60.9% of respondents rated Iran negatively (32.9% — mostly negative, 28.0% — completely negative). At the same time, only 5.0% of respondents expressed a positive attitude (2.8% — mostly positive, 2.2% — completely positive). Another 27.9% indicated a neutral attitude, and 6.2% abstained from answering.

“The high level of negativity towards Iran is explained by its foreign policy and alliance with Russia. These results reflect the geopolitical reality,” said Oleksandr Pozniy, co-founder of Active Group.

The presentation of the study is available at the link.

According to the results of a survey conducted by Active Group in collaboration with the information and analytical center Experts Club, the vast majority of Ukrainians do not have a formed opinion about Guyana — 71.8% chose the neutral option.

A positive attitude was expressed by 8.8% of respondents: 6.2% said “mostly positive” and 2.6% said “completely positive.” In contrast, only 3.9% expressed a negative attitude (of which 3.2% said “mostly negative” and 0.7% said “completely negative”). At the same time, 15.5% of respondents were unable to answer this question at all.

“Such a high percentage of neutrality and ‘difficult to say’ responses indicates that Ukrainians are very poorly informed about Guyana. This country is almost absent from the Ukrainian information field and is therefore perceived without strong emotions,” comments Oleksandr Pozniy, co-founder of Active Group.

Ukrainians’ attitude toward Guyana remains largely neutral due to the country’s lack of media presence. This is a typical example of a “blank spot” on the geopolitical map in the mass consciousness.

The presentation of the study is available at the link.

The results of a sociological survey conducted by Active Group in collaboration with Experts Club show that Ukrainians’ attitude toward Venezuela is generally more negative than positive.

19.6% of respondents rated their attitude as negative, of which 15.1% said it was “mostly negative” and 4.5% said it was “completely negative.” At the same time, 17.6% of respondents expressed a positive attitude, including 13.1% who said it was “mostly positive” and 4.5% who said it was “completely positive.” The largest share, 55.7%, took a neutral position, while another 7.1% abstained from answering.

“Negative associations with Venezuela are mainly related to the economic and political crisis in the country. It often appears in the news as an example of a country where the socio-economic situation has deteriorated due to populist decisions. This creates a wary attitude among Ukrainians,” says Maksim Urakin, PhD in Economics and founder of the Experts Club information and analytical center.

Ukrainians perceive Venezuela mainly through the prism of problems that have become known from international news. Although a significant proportion of respondents take a neutral position, the negative image prevails over the positive.

According to the results of a joint survey conducted by Active Group and the Experts Club analytical center, most Ukrainians have a neutral or positive attitude towards Thailand.

Thus, 54.8% of respondents rated their attitude as neutral, while 36.4% responded positively (of which 28.4% said “mostly positive” and 8.0% said “completely positive”). Only 3.2% of respondents expressed a negative attitude, while 5.6% were unable to answer the question.

“Thailand has long been one of the favorite destinations for Ukrainian tourists, especially in winter. Tourism shapes a positive image of the country in the Ukrainian public consciousness,” comments Maxim Urakin, PhD in Economics and founder of the Experts Club information and analytical center.

Overall, more than a third of Ukrainians have a favorable attitude toward Thailand, and more than half are neutral. These data indicate a positive tourist image of the country among Ukrainians, which creates potential for further development of cultural and economic ties.

The presentation of the study is available at the link.

In April 2025, the sociological company Active Group, in collaboration with the analytical center Experts Club, conducted a study to find out how Ukrainians perceive Georgia in the context of modern geopolitical realities. The results show a consistently high positive attitude with a certain critical background.

According to the survey, 54.8% of Ukrainians expressed a positive attitude toward Georgia, with 37.9% expressing a mostly positive attitude and 16.8% expressing a completely positive attitude. At the same time, 27.9% of respondents held a neutral position. 14.8% of citizens have a negative attitude, of which 12.9% are mostly negative and only 1.9% are completely negative. Another 2.6% of respondents were undecided.

“Georgia remains one of the closest countries to Ukrainians in the post-Soviet space, but the political inconsistency of some of its leaders in recent years has partially undermined this trust,” said Maksim Urakin, PhD in Economics and founder of the Experts Club information and analytical center.

The majority of Ukrainians maintain a positive attitude toward Georgia, despite the growing share of neutral and critical assessments.

The presentation of the study is available at the link.

According to a survey by Active Group and Experts Club, 33.8% of Ukrainians have a positive attitude toward Singapore (24.9% — mostly positive, 9.0% — completely positive). A neutral position dominates, expressed by 56.3% of respondents, while only 2.4% of those surveyed have a negative attitude.

Another 7.5% of respondents were unable to give a definite answer, which may also indicate the limited amount of public information about the country in the Ukrainian media.

“Singapore is considered a symbol of effective governance, economic miracle, and high quality of life. It embodies modernization and development without unnecessary political noise. That is why the attitude towards it is mostly positive, without significant emotional overtones,” notes Oleksandr Pozniy, co-founder of Active Group.

For Ukrainians, Singapore is a model of stability, dynamic development, and economic efficiency, which shapes a mostly favorable attitude against a backdrop of low levels of criticism.

The presentation of the study is available at the link.