Business news from Ukraine

Business news from Ukraine

Hungarian Parliament has repealed restrictions on LGBT content for minors

The Hungarian Parliament has repealed several provisions of a 2021 law that restricted the distribution to minors of materials containing information about homosexuality, gender identity, and gender transition. This information has been confirmed by Hungarian and international sources; however, this does not constitute a complete repeal of all existing restrictions on LGBT content in the country.
The amendments were adopted on October 13, 2026: 139 members of parliament voted in favor, while 51 voted against. Provisions prohibiting the “display” or “promotion” of sexual and gender diversity in content accessible to persons under the age of 18 have been removed from the legislation. Instead, a more general provision has been introduced to protect minors from material that could seriously harm their physical, intellectual, emotional, or moral development.
The restrictions were introduced in 2021 under Viktor Orbán’s government as part of the so-called Child Protection Act. In addition to measures against pedophilia, the document included a ban on the distribution to minors of materials that the authorities interpreted as “promoting” homosexuality or gender transition. The restrictions applied, in particular, to educational and media content.
The legislative change marked one of the first notable policy revisions in this area since Prime Minister Péter Mádjár’s government took office. The ruling Tisza Party, which holds a two-thirds majority in parliament, supported the amendments. Former Prime Minister Viktor Orbán’s Fidesz party voted against them.
The parliament’s decision followed a ruling by the Court of Justice of the European Union on April 21, 2026. The court found Hungary’s 2021 restrictions to be incompatible with EU law and the fundamental values of the European Union. Following the vote, EU representatives described the changes as an important signal of Hungary’s commitment to common European principles.

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Ukrainians’ Neutral Attitudes Toward Hungary Have Risen to 37.4% — Survey

Ukrainians’ attitudes toward Hungary have improved significantly compared to March 2026, but negative views still outnumber positive ones. In August, 22.9% of respondents viewed the country positively, 35.6% negatively, and another 37.4% took a neutral stance. This is evidenced by the results of the third wave of a survey conducted by Active Group and Experts Club, according to the Experts Club Information and Analytical Center. Experts.news

According to the results of the August survey, 6.3% of Ukrainians view Hungary entirely positively, while 16.6% view it mostly positively. A neutral attitude was expressed by 37.4% of respondents. At the same time, 28.8% view the country mostly negatively, 6.8% view it entirely negatively, and another 4.1% were undecided.

The balance of positive and negative assessments in August stands at minus 12.7 percentage points. Based on this indicator, Hungary remains among the countries with a negative balance of public opinion; however, the trend over the past five months has shifted significantly in a positive direction. In the survey’s overall ranking, China had a lower balance in August at minus 25.4 percentage points, and India at minus 14.3 percentage points

 

In March 2026, the situation was noticeably more negative. At that time, 4.9% of respondents viewed Hungary entirely positively, and 13.8% viewed it mostly positively—meaning that positive assessments totaled 18.6%. A total of 52.2% of respondents viewed the country negatively: 34.3% viewed it mostly negatively and 17.9% viewed it entirely negatively. 27.3% held a neutral position.

Thus, between March and August, the share of positive assessments increased by 4.3 percentage points—from 18.6% to 22.9%—while negative assessments fell by 16.6 percentage points—from 52.2% to 35.6%. At the same time, the share of neutral responses rose by 10.1 percentage points—to 37.4%.

The shift in the balance is even more pronounced: in March, it stood at minus 33.6 percentage points, and in August, at minus 12.7 percentage points. Thus, the gap between positive and negative assessments narrowed by 20.9 percentage points. At the same time, a significant portion of the former negative sentiment did not directly shift to positive assessments—it was the group of respondents with a neutral attitude that increased significantly.

Oleksandr Pozniy, director of the research company Active Group, commenting on previous waves of the survey, drew attention to the connection between public assessments and international politics as well as perceptions of support for Ukraine.

“This survey confirms the general trend in public sentiment in Ukraine, which has intensified since the start of the full-scale war. Ukrainians clearly associate the support received primarily from European Union countries and the United Kingdom with a positive attitude toward them,” Pozniy noted. Speaking specifically about Hungary, he emphasized: “These results are not surprising—the official rhetoric from Budapest and Bratislava often diverges from Ukraine’s interests and is viewed as pro-Russian, which inevitably influences public opinion.”

The new wave shows a significant softening in assessments of Hungary compared to March. At the same time, it is still too early to speak of a predominantly positive perception: negative responses remain about one and a half times more common than positive ones, and respondents with a neutral attitude now constitute the largest single group.

The survey was conducted in August 2026 using an online self-administered questionnaire via the SunFlowerSociology panel among 800 Ukrainian citizens aged 18 and older. The sample is representative by age, gender, and region; the maximum theoretical margin of error for indicators at the 50% confidence level is ±3.5 percentage points.

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Czech Republic and Moldova Have Highest Net Sentiment Among Ukrainians Among Central and Eastern European Countries — Study

The Czech Republic and Moldova have the highest net sentiment—the balance of positive and negative attitudes—among Ukrainians among the Central and Eastern European countries included in the study—56.2 and 48.2 percentage points, respectively. At the same time, the balance of attitudes toward Poland turned negative in August 2026, while assessments of Slovakia and Hungary improved significantly compared to previous waves. This is evidenced by the results of the third wave of the study “Ukrainians’ Attitudes Toward Countries Around the World,” conducted by Active Group in collaboration with Experts Club, according to the Experts Club Information and Analytical Center.

The Czech Republic received the highest share of positive assessments in this group—61.3%. 32.1% of respondents have a neutral attitude toward it, 5.1% have a negative attitude, and another 1.6% were undecided. The balance of positive and negative attitudes stands at 56.2 percentage points, compared to 64.4 percentage points in March 2026 and 58.7 percentage points in August 2025.

Regarding Moldova, 55.4% of respondents have a positive attitude, 35.6% are neutral, and 7.2% have a negative attitude. The balance stands at 48.2 percentage points, which is lower than the 54.7 percentage points recorded in March but higher than the 46.6 percentage points recorded in August of last year.

Regarding Romania, 45.2% of respondents expressed a positive attitude, 42.3% were neutral, and 9.8% were negative. The balance fell to 35.4 percentage points from 41.7 percentage points in March. In Bulgaria, positive assessments accounted for 42.7%, neutral ones for 47.6%, and negative ones for 7.4%, with the balance standing at 35.3 percentage points, compared to 51.5 percentage points in March.

Unlike most countries in the group, attitudes toward Slovakia showed a noticeable improvement. It is viewed positively by 40.7% of respondents, negatively by 12.1%, and neutrally by 44.4%. The balance rose to 28.6 percentage points from 16.1 percentage points in March 2026 and just 1.6 percentage points in August 2025.

The sharpest negative trend was recorded regarding Poland. 34.6% of Ukrainians view it positively, 37% negatively, and 25.4% neutrally. As a result, the net balance stands at minus 2.4 percentage points, whereas in March 2026 it was plus 41.7 percentage points, and in August 2025—plus 44 percentage points. The deterioration in attitudes toward Poland was one of the most notable shifts in the third wave of the survey.

Hungary remains in the negative zone: 22.9% of respondents expressed a positive attitude, 35.6% a negative one, and 37.4% a neutral one. At the same time, its balance improved to minus 12.7 percentage points compared to minus 33.6 percentage points in March and minus 39.7 percentage points in August 2025.

Maksym Urakin, founder of the Experts Club Information and Analytical Center, deputy director of the Interfax-Ukraine news agency, and candidate of economic sciences, emphasized that public perception of countries must be analyzed in parallel with Ukraine’s actual economic ties.

“That is why it is very important for us to analyze our main partners. The first recommendation is to regularly showcase concrete projects, specific actions, and the presence here of foundations, embassies, teams, and diplomats in the humanitarian sphere and in science. We also need to use our sociological data to draw conclusions and strengthen our relations, particularly trade relations,” Urakin noted.

Oleksandr Pozniy, director of the research firm Active Group, highlighted the practical significance of the study’s findings for economic and diplomatic policy.

“We should focus on developing more than just general awareness. First and foremost, business associations, the Ministry of Economy, and the Ministry of Foreign Affairs need to work to develop bilateral relations and improve the balance of trade. We must expand cooperation with countries where we can achieve a positive trade balance,” Pozniy noted.

The survey was conducted in August 2026 using self-administered online questionnaires in the SunFlowerSociology panel among 800 Ukrainian citizens aged 18 and older. According to the organizers, the sample is representative by age, gender, and region, with a maximum theoretical margin of error of 3.5%. This is the third wave of the study, following surveys conducted in August 2025 and March 2026.

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China ranked last among Ukraine’s largest trading partners in terms of Ukrainians’ perceptions

According to Experts Club, China ranked last among Ukraine’s 50 largest trading partners in terms of the balance of positive and negative attitudes among Ukrainians—in August 2026, the figure stood at minus 25.4 percentage points. The next lowest results were recorded for India and Hungary—minus 14.3 and minus 12.7 percentage points, respectively. This is evidenced by the results of the third wave of the study “Ukrainians’ Attitudes Toward Countries Around the World,” conducted by Active Group in collaboration with Experts Club, reports the Experts Club Information and Analytical Center.

The balance was defined as the difference between the shares of positive and negative assessments. Regarding China, 18.2% of respondents expressed a positive attitude, 43.6% a negative one, and another 33.9% a neutral one. Thus, China received the lowest score among all countries surveyed, despite the fact that in the first half of 2026, China was Ukraine’s largest trading partner with a trade volume of approximately $14.68 billion.

The top ten countries with the lowest scores also included Lebanon—minus 9.2 percentage points—and Poland—minus 2.3 percentage points. Serbia, Algeria, Libya, Vietnam, and Tunisia remained in the positive range, however, their scores were among the lowest among the countries surveyed: Serbia at plus 2.3 percentage points, Algeria at plus 2.2, Libya at plus 1.0, Vietnam at plus 9.4, and Tunisia at plus 11.0 percentage points.

The shift in attitudes toward Poland was particularly noticeable. In March 2026, the balance of positive and negative assessments stood at +41.7 percentage points, whereas in August it fell to –2.3 percentage points. A positive attitude toward Poland was expressed by 34.6% of respondents, a negative one by 37%, and a neutral one by 25.4%. At the same time, Poland remains one of Ukraine’s largest trading partners and the largest market for Ukrainian goods exports among individual countries in the first half of 2026.

Maksym Urakin, founder of the Experts Club Information and Analytical Center, deputy director of the Interfax-Ukraine news agency, and candidate of economic sciences, noted that the results of the sociological survey should be analyzed in conjunction with actual trade figures.

“Second, we must be open to questions and inquiries from the media and the public. We also need to make use of our sociological research,” Urakin noted. In his view, systematic communication and the demonstration of concrete results of cooperation can help governments better explain the nature of bilateral relations to Ukrainian society.

Oleksandr Pozniy, director of the research company Active Group, highlighted the need to combine public awareness with the practical development of economic ties.

“We need to do more than just raise general awareness. We must expand cooperation with countries where we can achieve a positive trade balance,” Pozniy noted. He emphasized the role of business associations, economic institutions, and diplomatic missions in developing bilateral ties, especially with markets where Ukraine can increase its exports.

Overall, the survey results show that the scale of trade and economic ties does not always correspond to public attitudes toward the respective country. China stands out as the most striking example: it has the highest trade volume among individual partners, yet is simultaneously associated with the lowest ratings among Ukrainians.

The survey was conducted in August 2026 using self-administered online questionnaires in the SunFlowerSociology panel among 800 Ukrainian citizens aged 18 and older. The sample is representative by age, gender, and region; the maximum theoretical margin of error for indicators at the 50% confidence level is ±3.5 percentage points. This is the third wave of the study, following surveys conducted in August 2025 and March 2026.

https://www.experts.news/posts/kytay-indiya-ta-uhorshchyna-ye-naymensh-populyarnymy-krayinamy-sered-torhovelnykh-partneriv-ukrayiny-doslidzhennya-experts-club-ta-active-group

 

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In Hungary, starting in 2027, VAT rate on certain new construction projects will rise from 5% to 27%

In Hungary, starting January 1, 2027, the VAT rate for certain new housing units may increase from the current reduced rate of 5% to the standard rate of 27%, which will put additional pressure on the prices of apartments in new buildings, according to local media reports.

The current preferential rate of 5% applies to new apartments with an area of up to 150 square meters and single-family homes with an area of up to 300 square meters that meet the established requirements. According to an official clarification from the Hungarian National Tax and Customs Administration (NAV), this regime, in its current form, remains in effect until December 31, 2026.

After that, the standard VAT rate of 27% will apply to properties that do not meet the conditions of the transition period.

However, a significant portion of projects already underway will be able to retain the tax benefit until the end of 2030. Specifically, the 5% rate may apply after December 31, 2026, if the required building permit has become final by the end of 2026. Transitional provisions are also in place for projects implemented under the construction notification procedure.

As a result, the Hungarian market may effectively feature new construction projects with varying tax burdens simultaneously, depending on the project’s start date and legal status.

The potential impact on housing prices could be significant. An apartment costing 100 million forints, taking into account the current 5% VAT rate, has a pre-tax price of approximately 95.2 million forints. If a 27% rate were applied to the same base, the final price would be approximately 121 million forints. The theoretical difference is about 21 million forints, or approximately 58,000 euros.

However, the actual price increase may be smaller, as developers may absorb part of the additional tax burden themselves in the face of weakening demand.

A decline in buyer activity is already being observed in the market. According to data from the National Bank of Hungary, the number of real estate transactions in the first quarter of 2026 fell by 18% compared to the same period the previous year. According to Duna House estimates, approximately 8,100 residential real estate transactions were concluded in August—13.1% fewer than in July and 29% fewer than a year earlier.

At the same time, developers are accelerating the preparation of new projects. In the first half of 2026, permits were issued and notifications were registered in Hungary for the construction of 16,588 residential units, which is 29% more than during the same period in 2025.

The change in the tax regime does not directly affect the resale housing market. However, the widening price gap between new projects subject to a 27% VAT rate, properties retaining the 5% rate, and the resale market may affect the structure of demand and housing prices overall.

Certain new apartments in officially designated “rust belt action areas” will remain an exception: provided they meet the requirements established for them, the preferential 5% rate will continue to apply even after January 1, 2027.

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Hungary Plans to Phase Out Russian Gas by October 2027

Hungary plans to meet the country’s natural gas needs without supplies from Russia by October 2027, said István Kapitány, the country’s Minister of Economy and Energy.

“If everything goes as we expect, Hungary’s gas supply will be secured from other, non-Russian sources by the deadline set by the European Union in October of next year,” the minister said in an interview with Telex published on September 18.

According to Kapitány, Hungary’s high dependence on Russian gas did not arise from a lack of technical capacity to purchase fuel from other countries. Hungary is connected by gas pipelines to several neighboring countries, and the Russian supply system was used for a long time primarily because it was considered the most cost-effective option. The minister did not specify by how much the share of Russian gas has already decreased in recent months.

The deadline is directly linked to new EU regulations. EU Regulation 2026/261 provides for the cessation of imports of Russian pipeline gas under long-term contracts after September 30, 2027. In exceptional cases, if a country is unable to ensure the required level of storage filling, the deadline may be extended to November 1, 2027.

For Hungary, the transition is particularly significant, as the state-owned MVM maintains a long-term contract with Gazprom Export for approximately 4.5 billion cubic meters of gas per year. The contract originally runs through 2036; however, MVM’s own documents note that the European ban will effectively prevent the use of Russian long-term supplies after the fall of 2027. The company is already expanding its portfolio of alternative gas sources.

LNG is becoming one of the key areas of focus. MVM ONEnergy has signed a five-year contract with the U.S.-based Chevron for approximately 2 billion cubic meters of liquefied natural gas. Deliveries under this contract are scheduled to begin on October 1, 2027, immediately after EU restrictions on Russian pipeline gas take effect.

In addition, MVM has reached an agreement with Azerbaijan’s SOCAR for the supply of 800 million cubic meters of gas over a two-year period starting in 2026.

Romania is emerging as another potential source. The development of the Neptun Deep field in Romania’s sector of the Black Sea is expected to begin production in 2027. Once it reaches full capacity, it is projected to supply approximately 8 billion cubic meters of gas per year, which will create additional opportunities for deliveries to Central Europe, including Hungary.

Thus, Captain’s statement signals a significant shift in Hungarian energy policy: Budapest, which in previous years had opposed an accelerated phase-out of Russian fuel, is now preparing its gas supply balance to meet EU requirements by the fall of 2027. At the same time, the minister emphasized that the country has sufficient gas supplies for the current heating season and that the authorities do not anticipate any problems with the physical availability of fuel.

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