Business news from Ukraine

Business news from Ukraine

Ukrainians demonstrate highest level of positive attitude towards Germany – Experts Club

Germany is one of the countries that enjoy the greatest trust and sympathy among Ukrainians. This is evidenced by the results of an all-Ukrainian survey conducted by Active Group in cooperation with the Experts Club information and analytical center in August 2025.

According to the survey, 76.7% of Ukrainian citizens have a positive attitude toward Germany (51.3% are mostly positive, 25.3% are completely positive). Only 4.0% of respondents expressed a negative attitude (3.3% – mostly negative, 0.7% – completely negative). Another 18.7% of Ukrainians are neutral, and 1.0% admitted that they do not know enough about this country.

“For Ukrainians, Germany is first and foremost a guarantor of stability in the European Union, a country that made a huge contribution to supporting Ukraine during the war. At the same time, economic cooperation is also essential: in the first half of 2025, bilateral trade exceeded $5.63 billion, of which Ukrainian exports amounted to $1.58 billion and imports from Germany exceeded $4.05 billion. The negative balance of about $2.5 billion demonstrates that we import more than we export, but this reflects the high demand for German technology and equipment,” said Maksym Urakin, founder of Experts Club.

In turn, Oleksandr Poznyi, co-founder of Active Group, emphasized that the positive attitude of Ukrainians goes far beyond the economy.

“Germany is viewed as a strategic ally in the political and security dimensions. Hundreds of thousands of Ukrainian refugees have found refuge there, and large-scale financial and military assistance plays a key role in the stability of our country. The combination of these factors explains why more than three-quarters of Ukrainians have a positive attitude towards Germany and why this country remains among the absolute leaders of trust in our society,” he added.

The survey was part of a broader study of international sympathies and antipathies of Ukrainians in the current geopolitical context.

The full video is available here:

https://www.youtube.com/watch?v=YgC9TPnMoMI&t

You can subscribe to the Experts Club YouTube channel here:

https://www.youtube.com/@ExpertsClub

 

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Ukrainians are mostly neutral, but with predominance of negative assessments towards China – results of public opinion poll

The attitude of Ukrainians toward China remains complex and controversial: a neutral position prevails, but among those who have decided, negative assessments significantly outweigh positive ones. This is evidenced by the results of an all-Ukrainian survey conducted by Active Group in cooperation with the Experts Club information and analytical center in August 2025.

According to the survey, 44.7% of Ukrainian citizens expressed a neutral attitude toward China. At the same time, 40.7% of respondents indicated that their assessment was negative (30.0% – mostly negative, 10.7% – completely negative). Only 12.0% of Ukrainians have a positive attitude toward China (8.3% – mostly positive, 3.7% – completely positive). Another 3.0% of respondents admitted that they did not know enough about the country to express their own opinion.

“Negative attitudes toward China among Ukrainians are primarily related to its foreign policy stance, which many people find ambiguous in the context of global events. However, the economic factor is extremely important: in the first half of 2025, China remained Ukraine’s No. 1 trading partner. Our exports to China amounted to more than $846 million, while imports exceeded $8.1 billion. This means that China’s influence on the Ukrainian economy is extremely significant, and it is simply impossible to ignore it,” said Maksym Urakin, founder of Experts Club.

In his turn, Oleksandr Poznyi, co-founder of Active Group, drew attention to the importance of separating economic interests from public perception.

“The survey shows that Ukrainians are not ready to unequivocally perceive China as an ally. For many, it remains an alienated state, and a significant share of negative assessments is explained by the global political context and lack of trust. At the same time, economic cooperation is so extensive that it could become the basis for a gradual change in public opinion in the future,” he added.

The poll is part of a broader study that analyzes international sympathies and antipathies of Ukrainians in the current geopolitical environment.

The full video can be viewed here:

https://www.youtube.com/watch?v=YgC9TPnMoMI&t

You can subscribe to the Experts Club YouTube channel here:

https://www.youtube.com/@ExpertsClub

 

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52% of Ukrainian citizens have positive attitude towards Turkey – survey

Turkey remains one of the most positively perceived countries in the region for Ukrainians, driven by both political and economic factors. This is evidenced by the results of an all-Ukrainian survey conducted by Active Group in cooperation with the Experts Club information and analytical center in August 2025.

According to the survey, 52.3% of Ukrainian citizens have a positive attitude towards Turkey (43.3% – mostly positive, 9.0% – completely positive). Only 8.0% of respondents expressed a negative attitude (7.3% – mostly negative, 0.7% – completely negative). Another 38.3% of Ukrainians are neutral, and 1.7% admitted that they do not know enough about this country.

“For Ukraine, Turkey is not just a neighbor across the Black Sea, but a strategic partner with whom we have established close trade and economic ties. In the first half of 2025, the volume of bilateral trade exceeded $4.66 billion, of which exports from Ukraine amounted to more than $2.58 billion and imports from Turkey amounted to about $2.08 billion. The positive balance of more than $500 million shows that these relations are beneficial for the Ukrainian economy,” said Maksym Urakin, founder of Experts Club.

In his turn, Oleksandr Poznyi, co-founder of Active Group, noted that the high level of positive assessments is explained not only by economic factors.

“Turkey is actively supporting Ukraine, which cannot be ignored by society. At the same time, the tourist destination, cultural contacts, and historical proximity through the Black Sea region create an additional level of sympathy among Ukrainians. This allows Turkey to occupy a consistently high position among the countries friendly to Ukraine,” he added.

The survey was part of a broader study of international sympathies and antipathies of Ukrainians in the current geopolitical context.

The full video can be viewed here:

https://www.youtube.com/watch?v=YgC9TPnMoMI&t

You can subscribe to the Experts Club YouTube channel here:

https://www.youtube.com/@ExpertsClub

 

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Ukrainians have mostly positive attitude towards Poland – results of public opinion poll

Poland remains one of the most positively perceived countries by Ukrainians, despite some controversies in bilateral relations. This is evidenced by the results of an all-Ukrainian survey conducted by Active Group in cooperation with the Experts Club information and analytical center in August 2025.

According to the survey, 56.7% of Ukrainian citizens have a positive attitude towards Poland (44.3% – mostly positive, 12.3% – completely positive). Only 12.7% of respondents expressed a negative attitude (11.3% – mostly negative, 1.3% – completely negative). Another 30.0% of Ukrainians are neutral, and 1.0% said they are not sufficiently aware of this country.

“For Ukrainians, Poland is not only a neighbor, but also one of their key economic partners. In the first half of 2025, total trade between Ukraine and Poland exceeded $6.66 billion. At the same time, exports from Ukraine amounted to $3.03 billion, and imports from Poland exceeded $3.62 billion. The negative balance of $591 million does not seem critical, given the scale and strategic nature of cooperation,” said Maksym Urakin, founder of Experts Club.

In turn, co-founder of Active Group Oleksandr Poznyi emphasized that the positive attitude of Ukrainians towards Poland has deeper reasons than just the economy.

“We are talking about historical proximity, support for Ukrainian refugees, and Warsaw’s political solidarity in important international issues. At the same time, the economic dimension only strengthens these relations, making Poland one of Ukraine’s leading partners both in the EU and globally. It is the combination of political, humanitarian and economic components that explains the high level of sympathy in society,” he added.

The survey was part of a broader study of international sympathies and antipathies of Ukrainians in the current geopolitical context.

The full video can be viewed here:

https://www.youtube.com/watch?v=YgC9TPnMoMI&t

You can subscribe to the Experts Club YouTube channel here:

https://www.youtube.com/@ExpertsClub

 

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Former Secretary of the National Security and Defence Council of Ukraine Oleksandr Litvinenko may become ambassador to Serbia

According to information published in the Ukrainian media, former Secretary of the National Security and Defence Council (NSDC) of Ukraine Oleksandr Litvinenko may become the next Ukrainian ambassador to Serbia. This was reported by Verkhovna Rada deputy Oleksiy Goncharenko on his Telegram channel, citing sources in the presidential administration.

It is reported that Vladimir Zelensky will soon approve Litvinenko’s appointment to the diplomatic mission in Belgrade by decree.

There has been no official confirmation from the Office of the President or the Ministry of Foreign Affairs of Ukraine yet.

Oleksandr Valeriyovych Litvinenko, born on 27 April 1972 in Kyiv, is a Ukrainian statesman and public figure.

Education: graduated from the Institute of Cryptography, Communications and Informatics of the Russian FSB Academy (1994), received academic degrees in Kyiv and London.

He began his career in the Security Service of Ukraine (1994–1998), then held positions in the National Security and Defence Council, the Security Service and the National Institute for Strategic Studies.

In 2021–2024, he headed the Foreign Intelligence Service of Ukraine.
On 26 March 2024, by presidential decree, he became Secretary of the National Security and Defence Council, holding this position until July 2025, after which he was dismissed.

Litvinenko is a Doctor of Political Science, professor, major general, and Honoured Worker of Science and Technology of Ukraine.

According to Volodymyr Zelenskyy, Litvinenko is ‘a professional with an excellent reputation,’ and he himself is a key figure in the formation of diplomatic strategies.

It is expected that after the decree is signed, the appointment will be sent to the Serbian Assembly for approval. If the candidacy is approved, Alexander Litvinenko will head the Ukrainian diplomatic mission in Belgrade.

The main task is to strengthen bilateral political and economic dialogue, strengthen Ukraine’s position in the Balkans and promote European integration.

The appointment of Oleksandr Litvinenko as Ukraine’s ambassador to Serbia reflects Kyiv’s desire to strengthen its diplomatic presence in the Balkans. His experience working in the National Security and Defence Council, the Foreign Intelligence Service, and strategic institutions makes him a strong candidate for strengthening Ukrainian-Serbian relations.

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Reception on occasion of Independence Day of Republic of Slovenia was held in Kyiv

A solemn diplomatic reception was held in Kyiv on the occasion of the 34th anniversary of the declaration of independence of the Republic of Slovenia. The event brought together representatives of the Ukrainian government, diplomatic corps, the public and businesses operating in Ukraine. The Ambassador Extraordinary and Plenipotentiary of the Republic of Slovenia to Ukraine, Ms. Mateja Prevolšek, delivered a speech.

In her address, the Ambassador emphasized the commonality of the historical challenges that Slovenia and Ukraine have faced in their struggle for independence, democracy and national identity.

“Slovenia is celebrating its 34th birthday. At the same time, Ukraine gained its independence, because it was an era full of changes, new ideas and hopes for freedom, democracy and economic development,” Mateja Prevolšek said.

She emphasized that despite the obvious geographical and demographic differences, the two countries have been maintaining close partnerships for over 30 years. According to her, Slovenia is firmly committed to supporting Ukraine’s European course and its struggle for freedom.

“I have had and have the opportunity to see the courage of the Ukrainian people, their desire for a better future in their own country, visiting many Ukrainian regions, cities and villages to support projects within the framework of Slovenian development cooperation and humanitarian aid,” the diplomat added.

Slovenia supports a number of initiatives in Ukraine, including rehabilitation of veterans, training of psychologists and teachers to work with traumatized children, and cooperation between Ukrainian and Slovenian municipalities.

The guests were especially warm when the Ambassador told them about her personal decision to learn Ukrainian. She emphasized the importance of preserving linguistic identity for both Slovenes and Ukrainians.

“It was a very good decision, because I will not only learn the melodiousness of your language, but I will also be able to communicate with people and better understand their feelings,” Ms. Prevolšek emphasized.

At the end of her speech, the Ambassador expressed her gratitude to all Slovenian companies operating in Ukraine that contributed to the organization of the reception, as well as to the diplomatic team and her husband for their support.

The reception ended with the traditional raising of glasses in honor of the friendship between Slovenia and Ukraine, which, according to the Ambassador, “was born out of a difficult past, but is confidently moving towards a common future.”

 

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