Business news from Ukraine

Business news from Ukraine

AMA Family Resort in Bukovel Has Been Commissioned

The development company ARHA Group has received a certificate of commissioning for the AMA Family Resort, a resort complex with a total area of 10,000 square meters in the village of Polianytsia (Ivano-Frankivsk region), according to a press release from the hotel operator Ribas Hotels Group.

As the operator told the agency “Interfax-Ukraine,” AMA Family Resort will become the sixth Carpathian property managed by Ribas Hotels Group.

“Preparations are currently underway to formalize property rights for investors, after which the company will begin work on preparing the property for opening,” the operator noted.

Preparations for operations include building a team, setting up sales and booking systems, launching marketing channels, implementing operational standards, and verifying the property’s technical readiness and service processes.

According to Ribas Hotels Group, the complex’s housing stock consists of two-story cottages and apartments of various sizes: one-bedroom units ranging from 25 to 44 square meters, two-bedroom units of 83 square meters, and three-bedroom units exceeding 100 square meters.

The infrastructure of AMA Family Resort includes a restaurant and lounge areas, a spa, terraces and viewing platforms, a children’s area with a movie theater, cycling infrastructure, parking, and a seasonal ski bus.

Ribas Hotels Group is an international full-cycle management company and hotel business ecosystem that encompasses the entire process from site selection, design, and construction to management, franchising, and investment. The company’s portfolio includes 56 projects in the launch, design, or management phases, including seven in Bali, as well as in Poland and Turkey.

The company develops 3-, 4-, and 5-star city and resort hotels under the brands Ribas Hotels, Ribas Rooms, WOL home + hotel, and Mandra Moments. The operator’s total room inventory exceeds 1,000 rooms, with 300,000 guests in its database and over 1,300 investors in its projects.

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Frosts may damage early-blooming fruit trees – Ukrhydrometcenter

Ukrhydrometcenter has issued a warning about ground frosts on April 20–22 in several regions of Ukraine, as well as frosts.

On April 20 in the northern, eastern, and most central regions; on April 21 in most western, central, and Kharkiv regions; and on April 22 across Ukraine, except for the southeast, ground frosts of 0–3°C (Level I hazard, yellow) are expected.
“On April 20 in the northeast of the country, on April 21-22 in the northern regions, and on April 22 in the western and most central regions, air temperatures will drop to 0-3° (Level II danger, orange),” the report states.
The frosts will damage early-blooming fruit trees, the Ukrainian Hydrometeorological Center added.

 

National Operetta will present “Carmen Suite,” “Marusya Churai,” and “The Sound of Music”

The National Operetta of Ukraine will resume performances of its repertoire on the main stage in the second half of April, according to the theater’s press service.

“The emotions of love can fill life with vibrant colors even in the hardest times. After all, love is the greatest driving force: it changes the world, inspires, and opens up new possibilities,” noted Chief Choreographer and Director Vadym Prokopenko in a comment to the agency.

On April 24, the main stage will host a performance of the ballet “Carmen Suite” to the music of Georges Bizet. The production remains relevant thanks to its universal themes of love, freedom, and choice, while the character of Carmen is interpreted as a symbol of female strength and independence.

On April 26, audiences will be treated to the performance “Marusya Churai,” based on the historical novel in verse by Lina Kostenko. It is an emotional story of love, loss, and inner struggle, which simultaneously serves as an allegory for the fate of the Ukrainian people and remains relevant in the modern context.

The program will conclude on April 29 with the musical “The Sound of Music” by composers Richard Rodgers and Oscar Hammerstein II, based on the memoirs of Maria von Trapp. The production tells the story of a family forced to leave their homeland to escape Nazi persecution.

“The theme of choice and betrayal is once again particularly relevant. Ukraine needs the ‘The Sound of Music’ project today, as it demonstrates the power of principles—the ability not to betray, not to become a collaborator, and not to give up,” noted stage director and People’s Artist of Ukraine Bohdan Strutynsky.

Ukrainians’ attitude toward UAE remains neutral to positive, with minimal change

The results of a survey conducted in March 2026 by the research company Active Group in collaboration with the Experts Club information and analytical center show that Ukrainians’ attitude toward the United Arab Emirates remains stable and is characterized by a combination of moderate positivity and a significant proportion of neutral assessments. Overall, 38.7% of respondents describe their attitude as positive, which is virtually unchanged from August 2025 (38.3%). At the same time, negative attitudes have decreased slightly—from 6.3% to 6.1%.

The distribution of responses indicates a predominance of neutral perceptions: 52.4% of respondents do not have a clearly formed opinion regarding the UAE. The positive segment consists of 10.7% who selected “completely positive” and 28.0% who selected “mostly positive.” This pattern indicates a generally favorable backdrop, though without a high level of emotional engagement.

Negative assessments remain relatively low: 4.2% of respondents chose “mostly negative,” and 1.9% chose “completely negative.” The share of those who could not decide is 2.8%. This confirms that the UAE does not evoke significant negative perceptions in Ukrainian society, yet it also does not form a clearly positive image.

The change between August 2025 and March 2026 is minimal. A slight increase in positive assessments is accompanied by an equally slight decrease in negative ones, indicating a stabilization of attitudes. At the same time, a key characteristic remains the high proportion of neutral responses, which exceeds half of all respondents.

In a broader context, this means that Ukrainians perceive the UAE as an economically interesting country, but one that is not close enough or well understood. The absence of sharp fluctuations in the indicators confirms that the established image is stable but not deeply integrated into the public consciousness.

“In the case of countries such as the United Arab Emirates, we see a typical example of a predominantly neutral perception. This means that Ukrainians’ level of knowledge and experience of interaction with this country remains limited, even despite economic contacts. At the same time, this creates potential for the positive image to grow, provided there is a more active presence in Ukraine’s information and economic spheres,” noted Maksym Urakin, founder of the Experts Club information and analytical center.

Thus, the survey results indicate that Ukrainians’ attitudes toward the UAE are stable and moderately positive, though neutrality remains the dominant feature. This opens opportunities for further shaping the country’s image through economic cooperation, investment, and public diplomacy.

According to a study conducted by the Experts Club information and analytical center based on data from the State Customs Service, the United Arab Emirates ranks 38th in total trade volume with Ukraine, amounting to $456.7 million. At the same time, Ukraine has a trade surplus with the UAE of $214.1 million, as exports of Ukrainian goods exceed imports.

The study was presented at the Interfax-Ukraine press center; the video can be viewed on the agency’s YouTube channel. The full version of the study can be found at this link on the Experts Club analytical center’s website.

 

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Ukrainians’ attitude toward Norway remains among  highest despite  slight decline

The results of a public opinion poll conducted in March 2026 by the research firm Active Group in collaboration with the Experts Club information and analytical center show that Norway continues to rank among the countries with the highest level of positive perception among Ukrainians. Overall, 72.7% of respondents rate their attitude toward this country as positive, although this figure has declined slightly from 77.7% compared to August 2025. At the same time, negative ratings remain minimal—1.9% versus 1.3% previously.

The breakdown of responses shows a consistently high level of positivity. The share of those who have a completely positive attitude toward Norway stands at 37.1%, while another 35.7% selected the “mostly positive” option. Thus, the dominance of positive perception is undeniable. At the same time, 24.2% of respondents hold a neutral position, indicating a certain degree of distance in their perception of the country, despite its generally favorable image.

Negative assessments remain marginal: 1.4% of respondents chose “mostly negative,” and another 0.5% selected “completely negative.” The share of those who could not decide on an answer is 1.2%. This distribution of responses confirms that Norway practically does not evoke rejection in the public consciousness of Ukrainians.

The decline in the positive rating by a few percentage points is accompanied not so much by an increase in negative views as by an increase in neutral assessments. This means that the changes are more a matter of a redistribution of responses than a fundamental shift in attitude. Ukrainians continue to perceive Norway as a stable and friendly partner, although the intensity of this perception has decreased somewhat.

In the broader context of the study, Norway belongs to the group of Northern and Western European countries that demonstrate the highest levels of positive attitude. This reflects a general trend in Ukrainian society toward countries with a high level of development, a stable political system, and consistent support for Ukraine.

“Ukrainians quite clearly differentiate countries based on levels of trust and actual support. In the case of Norway, we see a consistently high level of positive attitude, which is not shaped by current events but rather by a long-term perception of this country as a reliable partner. Even a slight decline in the indicators does not change the overall picture—it remains one of the most positive among all the countries surveyed,” noted Oleksandr Pozniy, director of the research company Active Group.

Thus, the survey results confirm that Norway maintains a strong position in Ukrainians’ positive perception. The slight downward trend is not systematic and is not accompanied by an increase in negative sentiment. This indicates a well-established and stable image of the country, which is not dependent on short-term factors and remains one of the strongest in Europe.

According to a study conducted by the Experts Club information and analytical center based on data from the State Customs Service, Norway ranks 37th in total trade volume with Ukraine, with a figure of $502.5 million. At the same time, imports of Norwegian goods significantly exceed exports of Ukrainian products, resulting in a negative bilateral trade balance of $430.7 million.

The study was presented at the Interfax-Ukraine press center; the video can be viewed on the agency’s YouTube channel. The full version of the study can be found at this link on the Experts Club think tank’s website.

 

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Ukrainians’ attitudes toward Azerbaijan are shifting toward neutrality

According to a survey conducted in March 2026 by the research firm Active Group in collaboration with the Experts Club information and analytical center, Ukrainians’ attitudes toward Azerbaijan show a noticeable decline in positive sentiment and an increase in the proportion of neutral assessments. Overall, 44.3% of respondents expressed a positive attitude toward this country, whereas in August 2025 this figure stood at 56.7%. At the same time, the share of negative assessments rose slightly—from 5.7% to 6.5%—which indicates not a sharp deterioration in perception, but rather a shift in responses toward neutrality.

The breakdown of responses confirms this trend. The share of those who view Azerbaijan entirely positively stands at 14.2%, while another 30.1% selected the “mostly positive” option. At the same time, the largest category was the neutral position—47.1% of respondents. This means that for a significant portion of Ukrainians, Azerbaijan is not a country with a clearly defined emotional or political image.

Negative assessments remain relatively low, although they show some growth. The share of “mostly negative” attitudes stands at 4.9%, and “completely negative” at 1.6%. The share of those who were undecided is 2.1%, indicating a sufficient level of awareness among respondents regarding this country, but at the same time—a lack of clear reference points for evaluation.

The trend over the past six months points to a decline in the level of emotional certainty regarding Azerbaijan. The drop in positive assessments by more than 12 percentage points is accompanied by a sharp rise in neutral views. This may indicate a weakening of the country’s media presence in the Ukrainian media landscape or a decline in the relevance of bilateral issues in public discourse.

Compared to European Union countries or Ukraine’s strategic partners, Azerbaijan is perceived much less unequivocally. The high proportion of neutral assessments means that public opinion regarding this country is less stable and more sensitive to external factors—whether informational, political, or economic.

“If we look at these results, we see that attitudes toward Azerbaijan are not negative, but they are becoming less defined. The decline in positive assessments is not due to an increase in criticism, but rather to a shift of some respondents into the neutral zone. This means that the further shaping of the country’s image will largely depend on its activity in the Ukrainian information and economic spheres,” noted Maksym Urakin, founder of the Experts Club information and analytical center.

Thus, the survey results indicate a gradual weakening of Azerbaijan’s positive image in Ukraine, which is not accompanied by a sharp rise in negative sentiment but manifests itself in an increase in the share of neutral assessments. This creates both challenges and opportunities: on the one hand, the country is losing some of its positive perception, and on the other, it retains the potential to restore it through more active engagement with Ukrainian society.

According to a study conducted by the Experts Club Information and Analytical Center based on data from the State Customs Service, Azerbaijan ranks 36th in total trade volume of goods with Ukraine as of December 31, 2025, with a figure of $511.2 million. At the same time, imports from Azerbaijan slightly exceed Ukrainian exports, resulting in a moderate trade deficit of $44.7 million.

The study was presented at the Interfax-Ukraine press center; the video can be viewed on the agency’s YouTube channel. The full version of the study can be found at this link on the Experts Club analytical center’s website.

 

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